- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Henderson, Lynn (author)
- Format:
- Journal article
- Publication Date:
- 2010-10
- URL:
- http://www.agrimarketing.com
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30609
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 48(8) : 22-24
- Subject Term:
- advertising, campaign planning, campaigns, communication research, evaluation, government policies, machinery, media selection, marketing communication, market research, agri-marketing, brands, regulation, and branding
