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    Start Over Publication Year 2009 Subject Term information sources Subject Term media effectiveness

    11. Influence of subjective norms and communication preferences on grain farmers' attitudes toward organic and non-organic farming

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hall, Kelsey (author) and Rhoades, Emily (author)
    Format:
    Research report
    Publication Date:
    2009-06-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29059
    Notes:
    Presented at the 2009 conference of the Association for Communication Excellence (ACE) in Des Moines, Iowa, June 6, 2009. 26 pages.

    12. Inquiring minds want to know: ag/rural broadcasting update

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Saylor, Jennifer (author)
    Format:
    Journal article
    Publication Date:
    2009-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29440
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(8) : 34
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29709, Describes a media-use survey being planned.

    15. Narrow ad focus increases yield

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morrison, Mary E. (author)
    Format:
    Journal Article
    Publication Date:
    2009-06-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30278
    Journal Title:
    B to B
    Journal Title Details:
    94(9) : 4
    Notes:
    Reports on the complexities of agricultural marketing, including the role of traditional and new media for serving producers.

    17. Outreach for rural public library staff: an effective means for consumer health information dissemination

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Flaherty, Mary Grace (author)
    Format:
    Paper
    Publication Date:
    2009-08-23
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35652
    Notes:
    Presented at the World Library and Information Congress, Milan, Italy, August 23-27, 2009. Via International Federation of Library Associations, The Hague, Netherlands. 6 pages.

    18. Personal influence in the electronic era: extending Katz and Lazarsfeld to today's media environment

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salmon, Charles T. (author), Miller, Jon D. (author), Garcia-Ruano, Karina (author), Fernandez, Laleah (author), and Augenbraun, Eliane (author)
    Format:
    Paper
    Publication Date:
    2009-07-16
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30579
    Notes:
    Presented at the annual meeting of the International Sociaty for Political Psychology, Dublin, Ireland, July 16, 2009. 31 pages.

    20. Rural lifestyle media updates

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schwalbe, Julie (author), Brown, Eric (author), Wilson, Greg (author), Hansen, Mike (author), and Ellis, Michael (author)
    Format:
    Journal article
    Publication Date:
    2009-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29451
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(7) : 45-48
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29085