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    Start Over Publication Year 2009 Subject Term agri-marketing Subject Term media effectiveness

    1. Blogs - hardly shoddy journalism

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Manning, Kathleen (author)
    Format:
    Blog
    Publication Date:
    2009-03-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29391
    Notes:
    Via online. 8 pages., Public affairs professional with an agri-marketer discusses the credibility and role of blogs and other social media.

    3. Narrow ad focus increases yield

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morrison, Mary E. (author)
    Format:
    Journal Article
    Publication Date:
    2009-06-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30278
    Journal Title:
    B to B
    Journal Title Details:
    94(9) : 4
    Notes:
    Reports on the complexities of agricultural marketing, including the role of traditional and new media for serving producers.

    4. Planting cyber seeds

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tomich, Jeffrey (author)
    Format:
    Journal article
    Publication Date:
    2009-03-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29392
    Journal Title:
    St. Louis Post-Dispatch
    Notes:
    Posted at http://www.stltoday.com/stltoday/business/stories.nsf/0/9E5C776C165AC855862575860080C3FC?OpenDocument, Via STLtoday.com. 4 pages., Reports on staffing and programming efforts by Monsanto Company to interact with stakeholders through blogs and other social media.