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    Start Over Publication Year 2004 Subject Term marketing Subject Term marketing communication

    3. E-commerce in supply and demand chains - case studies and how-to's

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Graeme Forsythe & Associates (author) and Rural Industries Research and Development Corporation, Australian Government, Barton, ACT.
    Format:
    Report
    Publication Date:
    2004-08
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27003
    Notes:
    Executive summary posted at www.rirdc.gov.au/reports/HCC/04-106sum.html; full report posted at www.rirdc.gov.au/reports/HCC/04-106.pdf, RIRDC Publication No. 04/106. 100 pages.

    4. Professor Anderson's "Food Shot from Guns"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, Frederick L. (author)
    Format:
    Journal article
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06003
    Journal Title:
    Minnesota History
    Journal Title Details:
    59(1) : 4-16
    Notes:
    Development of "puffed" rice, wheat and corn cereal as an advertising icon for the Quaker Oats Company.

    5. Returns to the Jersey Fresh Promotional Program: The Impacts of Promotional Expenditures on Farm Cash Receipts in New Jersey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Govindasamy, Ramu (author), Schilling, Brian (author), Puduri, Venkata (author), Sullivan, Kevin (author), Brown, Logan (author), Turvey, Calum (author), and Rutgers State University
    Format:
    Paper
    Publication Date:
    2004-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27428
    Notes:
    Posted at http://dafre.rutgers.edu/documents/ramu/jerseyfreshreturnsstudyfinal2004report.pdf