Search

    Start Over Publication Year 1996 Subject Term audience research

    1. Conducting customer service assessments

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    U. S. Agency for International Development (author)
    Format:
    Newsletter
    Publication Date:
    1996
    Published:
    USA: USAID Center for Development Information and Evaluation
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes1 Document Number: C12143
    Journal Title:
    Performance Monitoring and Evaluation TIPS
    Journal Title Details:
    No. 9
    Notes:
    Francis C. Byrnes Collection, 5 p.

    3. Making believers in doubting ad world

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1996-02-19
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18452
    Journal Title:
    Advertising Age
    Journal Title Details:
    67(8) : C2, C6
    Notes:
    Summarizes research efforts of the Advertising Research Foundation during its first 15 years. Included 14 studies involving farm magazines.

    4. Mapping farmers' communication networks in the Philippines

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    the Communication for Development Branch (SDRS) (author)
    Format:
    Paper
    Publication Date:
    1996-03-31
    Published:
    Italy
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: C11365
    Journal Title Details:
    3 pages
    Notes:
    Sustainable Development Department, Food and Agricultural Organization of the United Nations (FAO), Rome, Italy.

    5. Quantifying indigenous knowledge : a rapid method for assessing crop performance without field trials

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    de Villiers, Anne K. (author) and Agricultural Research and Extension Network
    Format:
    Paper
    Publication Date:
    1996-07
    Published:
    International: Overseas Development Institute
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 129 Document Number: C19308
    Journal Title:
    Network Paper
    Journal Title Details:
    66
    Notes:
    Burton Swanson Collection, ISSN 0952-2468

    6. Science-based TV spots: educating the public about forestry

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hino, J.C. (author), Jensen, E.C. (author), and College of Forestry, Oregon State University
    Format:
    Journal article
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08669
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    80(1) : 5-19

    7. The Yoruba farm market as a communication channel in Guinea worm disease surveillance

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brieger, W.R. (author) and Kendall, C. (author)
    Format:
    Abstract
    Publication Date:
    1996
    Published:
    Nigeria
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: C25059
    Journal Title:
    Social Science and Medicine
    Journal Title Details:
    42(2) : 233-243
    Notes:
    2 pages., Findings suggest that the rural farm marketplace can be a reliable communication link between scattered farm villages and district headquarters.

    8. The future of marketing to farmers: lifetime value, needs-based segmentation and value-based communication

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Poulos, N. (author), Rongstad, N. (author), and Consulting Hunter Business Direct, Inc.
    Format:
    Conference paper
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08596
    Notes:
    1996 U.S. Agricultural Communicators Congress. Washington, D.C.

    9. The reader as consumer

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ward, Douglas B. (author)
    Format:
    Journal article
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36098
    Journal Title:
    Journalism History
    Journal Title Details:
    22(2) : 47-55
    Notes:
    Describes some early readership research among farm readers by Curtis Publishing.