Hayes, Dermot J. (author) and Jensen, Helen H. (author)
Format:
Conference paper
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07814
Notes:
James F. Evans Collection, see C07805 for original, In: Walter J. Armbruster and John E. Lenz, eds. Commodity promotion policy in a global economy: proceedings of a symposium, October 22-23, 1992, Arlington, Virginia. Oak Brook, IL: Farm Foundation, 1993. p. 90-104.
Blaylock, James R. (author), Heifner, Richard G. (author), and Powers, Nicholas (author)
Format:
Report
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07235
Notes:
James F. Evans Collection, Washington , D.C.: United State Department of Agriculture, Economic Service. Agriculture Information Bulletin Number 664-61, June 1993. 2 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29918
Notes:
223 pages., One of the featured campaigns (Chapter 13) involves the creation of Phileas Fogg to help establish a brand by British snack food marketer, Derwent Valley Foods.