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    81. What's new in the agency business?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Young, Jeff (author), Burgy, Beth (author), Fleck, Laurie (author), Perrin, Mark (author), Oliver, Tim (author), Steever, Sara (author), Martin, Diane (author), and Hansen, Dave (author)
    Format:
    Journal article
    Publication Date:
    2015-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06160
    Journal Title:
    Agri Marketing
    Journal Title Details:
    53(4) : 23-24, 26-27, 28
    Notes:
    Leaders of U.S. advertising agencies that specialize in serving agricultural clients report on trends in their field.

    87. Sources of product information for Chinese rural consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chen, Qimei (author), He, Yi (author), Zhao, Xinshu (author), and Griffith, David (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    China
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: D06309
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    27(1) : 67-97

    88. Using Facebook advertising to connect with Extension audiences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Israel, Glenn D. (author), Borger, Ruth H. (author), Greer, Kelly (author), Kelly, Susan (author), Byrum, Keri Leymaster (author), Pelham, Jennifer (author), Samuel, Norma (author), Singleton, Lloyd O. (author), Wells, Robert H. (author), and Momol, Timur (author)
    Format:
    Journal article
    Publication Date:
    2015-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: D06342
    Journal Title:
    Journal of Extension
    Journal Title Details:
    53(4) Article 4FEA10
    Notes:
    7 pages.

    89. Total U.S. ad spending by category and media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Research report
    Publication Date:
    1993-09-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06347
    Journal Title:
    Advertising Age
    Journal Title Details:
    64(41) : 8
    Notes:
    1991-1992 data, by category (including "food" and "horticulture and farming." Based on data from 100 leading national advertisers.

    90. A content analysis of pesticide advertisements in four selected popular magazines

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salcedo, Rodolfo N. (author), Read, Hadley (author), Evans, James (author), and Kong, Ana C. (author)
    Format:
    Manuscript
    Publication Date:
    1972
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06357
    Notes:
    Unpublished research report(Subreport II). 12 pages., On average, only one of four pesticide advertisements encouraged label reading.

    93. History of Wallaces Farmer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Donald R. (author)
    Format:
    Unpublished report
    Publication Date:
    n.d.
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06395
    Notes:
    Wallaces Farmer/Penton contribution to ACDC, November 2015., Typed manuscript. 16 chapters., Former editor and research director of Wallaces Farmer tracks the history of Wallaces Farmer, beginning with the first ancestor periodical started in 1853. Features editors, periodicals and topics addressed in coverage into 1918.

    94. Symbolic communication in public protest over genetic modification: visual rhetoric, symbolic excess and social mores

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bloomfield, Brian P. (author) and Doolin, Bill (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    New Zealand
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D06478
    Journal Title:
    Science Communication
    Journal Title Details:
    35(4) : 502-527
    Notes:
    Protest efforts by a group of New Zealand women, including provocative outdoor advertising.

    95. Utilizing digital media in agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Landry, Lesley (author), Carlson, Wayne (author), Johnson, Michele (author), Harding, Shawn (author), Stewart, Janine (author), and Steever, Sara (author)
    Format:
    Journal article
    Publication Date:
    2016-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06564
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(1) : 18-20

    98. Some ethics-related situations facing agricultural public relations and advertising professionals in their relationship with agricultural and other media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, Jim (author)
    Format:
    Report
    Publication Date:
    2010-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: D06612
    Notes:
    Prepared for the Affiliates Ethics Case Studies Project of the American Agricultural Editors' Association, New Prague, Minnesota. 2 pages., Identifies possible topics for case studies, featuring some of the ethical issues that have been identified most commonly in agricultural journalism communications. Three categories: (1) Information control through financial pressure or incentives. (2) Deception and (3) Pestering editors.