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Some ethics-related situations facing agricultural public relations and advertising professionals in their relationship with agricultural and other media

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Evans, Jim (main author)
Format:
Report
Publication Date:
2010-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, case studies, communicator effectiveness, communicators, ethical issues, farm journals, media relations, public relations, marketing communication
Notes:
Prepared for the Affiliates Ethics Case Studies Project of the American Agricultural Editors' Association, New Prague, Minnesota. 2 pages., Identifies possible topics for case studies, featuring some of the ethical issues that have been identified most commonly in agricultural journalism communications. Three categories: (1) Information control through financial pressure or incentives. (2) Deception and (3) Pestering editors.