7 pages., Online via UI e-subscription, Through experiment methodology, authors investigated the relative influence of nutritional warnings and two marketing strategies commonly used in food labels, nutrition claims, and fruit images on consumers' healthfulness judgments. Findings documented the impact of nutritional warnings on perceived healthfulness.
9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.
6 pages., Online via UI e-subscription, Researchers examined framing of obesity by local news media preceding and surrounding the Philadelphia sugar-sweetened beverage reduction media campaign.
Leak, Tashara M. (author), Benavente, Lisa (author), Goodell, L.Suzanne (author), Lassiter, Annie (author), Jones, Lorelei (author), and Bowen, Sarah (author)
Format:
Journal article
Publication Date:
2014
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11562
6 pages., Online via UI e-subscription, Researchers used focus groups to analyze perspectives of graduates of an Extension-based Expanded Food and Nutrition Education Program (EFNEP). "Trust emerged as a central theme, because participants expressed a need for reliable information from known, credible sources and safe places to share information." Authors concluded that social media may be effective and establishing the trustworthiness of the social media site is essential to its use among low-income participants.
