Via online from publisher., Editor addresses a state governor's agenda at the expense of the beef industry, illustrating a continuing "struggle with the divide between urban and rural communities."
Online from publication 2 pages., Report about removal of Burger King TV advertisements inaccurately touting the use of lemongrass in cows' diets to reduce methane emissions by "up to 33%."
Online from publication. 3 pages., Editorial highlights the inaccuracies in a Burger King television advertisement that repeats misleading claims and data about the role of beef and dairy production in greenhouse gas emissions that harm climate.
Online from publisher., Case example of arrangements by which participating ranchers and farmers are compensated for water they did not use. Financial support provided through cooperation with various organizations and environmental groups, based on shared interest in enhancing water conservation.
Via online issue obtained from aginfo@farmjournal.com. 3 pages., Author reports on efforts for closer integration among the cow-calf, stocker, and feeding sectors of the beef industry. The article describes efforts of feedlot veterinarians affiliated with the Production Animal Consultation (PAC) to develop a plan to share data, experiences, ideas, and outcomes. "PAC now has 35 veterinary members in 14 states and two international countries, along with staff to assist in information technology, data collection, research and communications."
Online from publisher., Author describes the race that is on "to assemble and prove a tool that can deliver precision data and logistics throughout beef production spaces," connecting producers with consumers.
Online from publisher., Summarizes the beef industry long range plan for 2021-2025. Priorities include expansion of demand, intensified communication, and advancement of traceability.
2 pages., Via online., Editorial critical of the Los Angeles Times newspaper for championing the rise of plant-based burger alternatives without context, accuracy and logic.
