The protein of choice: beef industry long range plan identifies key priorities

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Greg (author / Drovers Cattlenetwork)
    Format:
    Journal article
    Publication Date:
    2020-09
    URL:
    https://www.drovers.com/article/beef-industry-long-range-plan-2021-2025-released
    Published:
    USA: Drovers CattleNetwork, Lenexa, Kansas.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11781
    Journal Title:
    Drovers
    Journal Title Details:
    8-9
    Subject Term:
    beef, communication planning, exports, international trade, meat, planning, plans, traceability, meat industry, and goals
    Notes:
    Online from publisher., Summarizes the beef industry long range plan for 2021-2025. Priorities include expansion of demand, intensified communication, and advancement of traceability.

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