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    3. Agrimarketing is more than man in OshKosh B'Goshes

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gage, Theodore J. (author)
    Format:
    Journal article
    Publication Date:
    1979-12-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18433
    Journal Title:
    Advertising Age
    Journal Title Details:
    50(51) : S-1, 3, 4
    Notes:
    Describes approaches U.S. agricultural marketers are using in response to changes in farmers and farming.

    4. How agriculture uses advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1973-11-21
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 125 Document Number: C16948
    Journal Title:
    Advertising Age
    Journal Title Details:
    44(48) : 162
    Notes:
    pages 162, 164, USDA estimates that about 1,200 farm producer organizations spend $120-130 million annually for programs to promote their goods.

    5. How message monies are shifting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David C. (author)
    Format:
    Journal article
    Publication Date:
    2003-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18729
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(8) : 32-33
    Notes:
    Second article in a three-part series about the changing dynamics of agricultural marketing communications.

    6. Marketers and the ag media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Patterson, Dave (author), Reese, Pat (author), Christen, Laurie (author), and Dawson, Kim (author)
    Format:
    Journal article
    Publication Date:
    2008-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28034
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(6) : 30-32
    Notes:
    Posted at http://www/agrimarketingdigital.com

    7. The function of an advertising agency

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1907-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15815
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    17(2) : 116-125
    Notes:
    "A symposium on 'Why I employ an advertising agency' by the advertising managers of several good firms." Food, farm equipment and other products represented.