Agrimarketing is more than man in OshKosh B'Goshes

Collection:

Agricultural Communications Documentation Center (ACDC)

Contributor:

Gage, Theodore J. (main author)

Format:

Journal article

Publication Date:

1979-12-03

Published:

USA

Location:

Agricultural Communications Documentation Center, Funk Library, University of Illinois

Related Item:

Advertising Age

Related Item Details:

50(51) : S-1, 3, 4

Subject Term:

advertising, agribusiness, farmers, information sources, marketing, roles, trends, marketing communication, agri-marketing

Notes:

Describes approaches U.S. agricultural marketers are using in response to changes in farmers and farming.