Format: Journal article / Subject Term: information issues / Journal Title: Journal of Applied Communications

1. Coming of age: how JAC is reflecting a national research agenda for communications in agriculture, natural resources, and life and human sciences

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rodriguez, Lulu (author) and Evans, James F. (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06795
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(1) : 45-66

2. Agricultural communications: perspectives from the experts

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kurtzo, Fawn; (author), Hansen, Maggie Jo; (author), Rucker, K. Jill; (author), and Edgar, Leslie D. (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06796
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(1) : 33-43

3. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hughes, Amy (author), Johnson, Tara L. (author), Edgar, Leslie D. (author), Miller, Jefferson D. (author), and Cox, Casandra (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07422
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(2) : 10-27
Notes:: Case example of a promotional campaign in which the one-third of the messages in the creative pieces were inconsistent with the original plan.

4. Making a case for McDonald's: a qualitative case study examining the McDonald's "Our Food Your Questions" campaign

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gorham, Laura M. (author), Gibson, Courtney (author), and Irlbeck, Erica (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08166
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(4) : 17-32

5. Marketing with more: an in-depth look at relationship marketing with new media in the green industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stebner, Scott (author), Baker, Lauri M. (author), Peterson, Hikaru Hanawa (author), and Boyer, Cheryl R. (author)
Format:: Journal article
Publication Date:: 2017
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08977
Journal Title:: Journal of Applied Communications
Journal Title Details:: 101(2) : 7-18

6. Communicating about undocumented immigration issues: Is your target audience bilingual?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Qu, Shuyang (author), Lamm, Alexa J. (author), and Rumble, Joy N. (author)
Format:: Journal article
Publication Date:: 2017
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08980
Journal Title:: Journal of Applied Communications
Journal Title Details:: 101(2) : 46-58

7. Public knowledge and trust of agricultural and natural resources organizations

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Settle, Quisto (author), Rumble, Joy N. (author), McCarty, Keelee (author), and Ruth, Taylor K. (author)
Format:: Journal article
Publication Date:: 2017
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08983
Journal Title:: Journal of Applied Communications
Journal Title Details:: 101(2) : 86-98

8. A content analysis of Extension's presence on 1890 Land-Grand University websites

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Steede, Garrett M. (author), Fischer, Laura (author), Meyer, Diane C. (author), and Meyers, Courtney (author)
Format:: Journal article
Publication Date:: 2018
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09217
Journal Title:: Journal of Applied Communications
Journal Title Details:: 102(1) Article 2

9. Media portrayal of GM science and citrus greening in state and national newspapers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: D'Angelo, Jeremy (author), Ellis, Jason D. (author), Burke, Katherine (author), and Ruth, Taylor (author)
Format:: Journal article
Publication Date:: 2018
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09220
Journal Title:: Journal of Applied Communications
Journal Title Details:: 102(1) Article 5

10. Should livestock images provide historical reference or modern reality? An examination of the influence of livestock communication on attitude

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rumble, Joy N. (author), Rogers-Randolph, Tiffany M. (author), Buck, Emily B. (author), and The Ohio State University University of Florida Association for Communication Excellence
Format:: Journal article
Publication Date:: 2019
Published:: United States: New Prairie Press
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 15 Document Number: D10429
Journal Title:: Journal of Applied Communications
Journal Title Details:: 103(2)
Notes:: 16 pages., Via online journal., The livestock industry has repeatedly struggled to effectively communicate livestock care and handling practices in order to promote awareness and acceptance. Many consumers still hold on to the historically picturesque view of production agriculture instead of the modern reality. It is necessary for the industry to identify how much is too much to tell or show consumers. Therefore, this study sought to understand the influence of two communication treatments on attitudes toward livestock care and use. Elaboration Likelihood Model (ELM) served as the theoretical framework for this study. A sample of 1,049 respondents was obtained through non-probability sampling. To fulfill the purpose of this study, the development of an online survey was informed by ELM and measured prior beliefs, personal involvement, and knowledge. An experimental treatment, consistent with persuasive communication within ELM, presented respondents with one of two images of cage-free egg laying housing and accompanying text. One image could be described as “historically picturesque” and the other as “modern reality.” Attitude toward livestock care and use was measured after exposure to one of the images. Respondents held favorable prior beliefs, demonstrated neutral involvement, and answered three or less knowledge questions correctly. Respondents exposed to the modern reality treatment displayed slightly lower attitudes than those exposed to the historically picturesque treatment. The results indicated that both prior beliefs and image exposure had a significant impact on attitude, while personal involvement was not found to be significant.

11. The cow that stole Christmas: framing the first U.S. mad cow crisis

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kelemen, Danna B. (author), Cartmell, D. Dwayne II (author), and Ashlock, Marcus A. (author)
Format:: Journal article
Publication Date:: 2006
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25631
Journal Title:: Journal of Applied Communications
Journal Title Details:: 90(2) : 29-46
Notes:: Abstract posted at http://www.aceweb.org/jac/v90n2/902-3.htm

12. Entertainment and agriculture: an examination of the impact of entertainment media on perceptions of agriculture

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lundy, Lisa K. (author), Ruth, Amanda M. (author), and Park, Travis D. (author)
Format:: Journal article
Publication Date:: 2007
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27746
Journal Title:: Journal of Applied Communications
Journal Title Details:: 91(1/2) : 65-79

13. Student publications' place in the agricultural communication curricula

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hall, Kelsey (author), Rhoades, Emily (author), and Agunga, Robert (author)
Format:: Journal article
Publication Date:: 2009
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36684
Journal Title:: Journal of Applied Communications
Journal Title Details:: 93(1-2) : 35-44

14. Photo-elicitation as a method of assessing village needs for extension planning

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rodriguez, Lulu (author) and Bjelland, Denise (author)
Format:: Journal article
Publication Date:: 2008
Published:: China
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36686
Journal Title:: Journal of Applied Communications
Journal Title Details:: 92(3-4)
Notes:: Via online. 13 pages.

15. To bother or not to bother? Media relationship development strategies of agricultural communication professionals

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Telg, Ricky (author) and Ruth-McSwain, Amanda (author)
Format:: Journal article
Publication Date:: 2008
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36689
Journal Title:: Journal of Applied Communications
Journal Title Details:: 92(3-4)
Notes:: Via online. 14 pages.

16. Attribution, interpretation and integrity in online research-based communication

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Anderson-Wilk, Mark (author) and Ginsburg, Ariel (author)
Format:: Journal article
Publication Date:: 2012
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00100
Journal Title:: Journal of Applied Communications
Journal Title Details:: 96(2) : 7-10

17. Improving discoverability, preventing broken links: considerations for land-grant university publishers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Anderson-Wilk, Mark (author)
Format:: Journal article
Publication Date:: 2011
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00171
Journal Title:: Journal of Applied Communications
Journal Title Details:: 95(1) : 36-49

18. A semiotic analysis of a Texas Cooperative Extension marketing packet

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rutherford, Tracy (author) and Edgar, Leslie (author)
Format:: Journal article
Publication Date:: 2012
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00322
Journal Title:: Journal of Applied Communications
Journal Title Details:: 96(1) : 15-28

19. Visual communications: an analysis of university students' perceptions of rural America based on select photographs

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Glaze, Catherine "Dru" (author), Edgar, Leslie D. (author), Rhoades-Buck, Emily (author), and Rutherford, Tracy (author)
Format:: Journal article
Publication Date:: 2013
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01604
Journal Title:: Journal of Applied Communications
Journal Title Details:: 97(1) : 9-24

20. Internal communication and morale in a natural resources public organization

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Settle, Quisto (author), Telg, Ricky (author), Carter, Hannah (author), and Irani, Tracy (author)
Format:: Journal article
Publication Date:: 2013
Published:: USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02170
Journal Title:: Journal of Applied Communications
Journal Title Details:: 97(3) : 19-31

Bibleaves

1. Coming of age: how JAC is reflecting a national research agenda for communications in agriculture, natural resources, and life and human sciences

2. Agricultural communications: perspectives from the experts

3. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

4. Making a case for McDonald's: a qualitative case study examining the McDonald's "Our Food Your Questions" campaign

5. Marketing with more: an in-depth look at relationship marketing with new media in the green industry

6. Communicating about undocumented immigration issues: Is your target audience bilingual?

7. Public knowledge and trust of agricultural and natural resources organizations

8. A content analysis of Extension's presence on 1890 Land-Grand University websites

9. Media portrayal of GM science and citrus greening in state and national newspapers

10. Should livestock images provide historical reference or modern reality? An examination of the influence of livestock communication on attitude

11. The cow that stole Christmas: framing the first U.S. mad cow crisis

12. Entertainment and agriculture: an examination of the impact of entertainment media on perceptions of agriculture

13. Student publications' place in the agricultural communication curricula

14. Photo-elicitation as a method of assessing village needs for extension planning

15. To bother or not to bother? Media relationship development strategies of agricultural communication professionals

16. Attribution, interpretation and integrity in online research-based communication

17. Improving discoverability, preventing broken links: considerations for land-grant university publishers

18. A semiotic analysis of a Texas Cooperative Extension marketing packet

19. Visual communications: an analysis of university students' perceptions of rural America based on select photographs

20. Internal communication and morale in a natural resources public organization

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