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    1. Advertising and retail promotion of Washington apples in structural latent variable approach to promotion evaluation

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richards, T.J. (author), Gao, X.M. (author), and Patterson, P.M. (author)
    Format:
    Journal article
    Publication Date:
    1999-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11585
    Journal Title:
    Journal of Agricultural and Applied Economics
    Journal Title Details:
    <31(1): 15-28>

    2. Agricultural market structure, generic advertising, and welfare

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pope, Rulon D. (author) and Cardon, James H. (author)
    Format:
    Journal article
    Publication Date:
    2003-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21640
    Journal Title:
    Journal of Agricultural and Resource Economics
    Journal Title Details:
    28 (2) : 185-200

    3. Analysis of generic dairy advertising, 1984-97

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chandran, Ram (author), Blisard, Noel (author), Blayney, Don (author), and Allshouse, Jane (author)
    Format:
    Report
    Publication Date:
    1999-02
    Published:
    USA: Economic Research Service, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35946
    Notes:
    Technical Bulletin 1873. 44 pages.

    4. Bovine spongiform encephalopathy and generic promotion of beef: an analysis for "Quality From Bavaria"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thompson, Stanley R. (author), Hermann, Roland (author), and Krischik-Bautz, Stephanie (author)
    Format:
    Journal article
    Publication Date:
    2002
    Published:
    Bavaria
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22419
    Journal Title:
    Agribusiness
    Journal Title Details:
    18(3) : 369-385

    8. Do farmers get an equal bang for their buck from generic advertising programs? A theoretical and empirical analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaiser, Harry M. (author) and Chung, Chanjin (author)
    Format:
    Journal article
    Publication Date:
    2000-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22305
    Journal Title:
    Journal of Agricultural Economics
    Journal Title Details:
    25(1) : 147-158
    Notes:
    Analytic results indicate that producers having less elastic supply response capture more benefits per dollar expended than producers with more elastic supply response.

    9. Effects of lamb promotion on lamb demand and imports

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Williams, Gary W. (author), Capps, Oral. Jr. (author), Dang, Trang (author), and Department of Agricultural Economics, Texas A&M University, College Station.
    Format:
    Report
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35930
    Notes:
    Agribusiness, Food and Consumer Economics Research Center Commodity Research Report No. CM-01-10. 35 pages.

    10. Exploring with dynamic relationship between advertising and revenues within the pork industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hyde, Jeffrey (author) and Foster, Ken (author)
    Format:
    Conference paper
    Publication Date:
    1999-08-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10928
    Journal Title Details:
    7 pages
    Notes:
    American Agricultural Economics Association Annual Meeting, August 8-11, 1999, Nashville, Tennessee