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2. Consumers' Evaluations of Genetically Modified Food Messages
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rumble, Joy N. (author), Ruth, Taylor K. (author), and University of Illinois at Urbana-Champaign The Ohio State University
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10235
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(1)
- Notes:
- 20 pages., Via online journal., Consumers are concerned about the risks related to genetically modified (GM) food, and there is a need for agricultural communicators and educators to address those concerns. The purpose of this study was to explore Florida residents’ latitudes of acceptance, rejection, and noncommitment toward GM food messages. The findings from this study can be used to guide communication and education campaigns for GM food. An online survey was distributed to a non-probability sample of 500 Florida residents to fulfill the purpose of the study. The messages that most aligned with the respondents’ views toward GM food discussed how potential risks related to human health had not been adequately investigated and that GM food may be riskier to consume compared to traditional food. The messages that most opposed the respondents’ views were that GM food was safe for consumption and that it caused cancer in humans. People whose views most aligned with the message that GM food caused cancer in humans had the largest latitude of rejection, likely due to their extreme attitude, confirmation bias, and ego-involvement. The largest percentage of respondents accepted messages that aligned with their position but expressed noncommitment to messages that opposed their views. This lack of rejection and indication of alignment with messages related to potential risk and uncertainty indicated Florida consumers were unsure about the effects of GM food. Communicators and educators should acknowledge these concerns when delivering information about GM food to enhance the effectiveness of communication with consumers.
3. Corporate communication actions in response to crises: empirical evidence in food fraud in Brazil
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Florencio de Almeida, Luciana (author), Valeria Rocha, Thelma (author), and Ribeiro da Fonseca, Marcio (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Brazil
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11088
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- 10(5) : 458-472
- Notes:
- Available online at www.centmapress.org, Results indicated that both corporate firms involved in a food fraud case lacked an immediate mandate to address the legitimate stakeholders' claim. "This study adds the action perspective to stakeholder salience theory, providing practical guidelines for marketers in the food sector who face wicked contexts, attempting to achieve transparency and common goals along with their stakeholders."
4. Engaging dairy farmers in safety messages: Values, moral norms, barriers, and implications for communication
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wilmes, Emily (author), Swenson, Rebecca (author), and University of Minnesota
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10244
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(1)
- Notes:
- 19 pages, via online journal, Dairy farms pose many hazards to farmers and their employees, including the risk of injury caused by handling animals. On many farms, there is a lack of consistent information and training related to farm safety topics, including stockmanship, or safe animal handling. The purpose of this qualitative research was to explore effective communication strategies that support the application of stockmanship practices and more broadly support health and safety measures and the adoption of new behaviors by farmers and their employees. Research was conducted in three stages via in-depth farm tours and in-person interviews, a qualitative survey, and follow-up phone interviews with dairy farmers. Findings identified four values and moral norms important to dairy farmers and four barriers to implementation of farm safety practices. The research also revealed publications and in-person meetings as key channels of communication and on-farm consultants as important influencers. From the research findings, three major recommendations emerged. These include using a train the trainer educational model, engaging with professionals and encouraging farmer-to-farmer communication, and leveraging digital resources.
5. Facebook and a farm crisis: FFA and online agricultural advocacy
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kostelich, Callie (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11330
- Journal Title:
- Open Library of Humanities
- Journal Title Details:
- 5(1) : 10
- Notes:
- Via online. 28 pages., Involves Facebook responses of local chapters of the National FFA Organization involving a 2017 wildfire devastation in Texas, Oklahoma, and Kansas. Author's analysis of 23 public posts led to an observation that the FFA chapter posts contained embedded traditional rural literacies and insular narrative. Observed failure to capitalize on Facebook's potential as an advocacy tool to inform and engage large public audiences.
6. Framing forest fires and environmental activism: a storytelling contest about human intervention in nature
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Castello, Enric (author) and Montagut, Marta (author)
- Format:
- Journal article
- Publication Date:
- 2019-11-07
- Published:
- Spain: Universidad de Navarra
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D12991
- Journal Title:
- Communication & Society
- Journal Title Details:
- V.32, N.4
- Notes:
- 16 pages, This article focuses on the processes of sense-making of forest fires in a Mediterranean context. The authors use a textual approach to compare media framing with activist organizational storytelling. The authors conducted a frame analysis in two major daily newspapers in Catalonia (La Vanguardia and El Periódico de Catalunya) during three summers and compared the results with the stories from four leading activist and volunteering organizations that came out of in-depth interviews with their members, one focus group and published materials. The results identified up to five major mainstream media frames, among which were stories focusing on agricultural risk, climate change and weather conditions; imprudent and negligent attitudes; inappropriate fuel management and woodland conditions; and arson. The natural self-regulatory frame was present as part of the discourse of resilience but almost residual. Some journalism focused on the spectacular nature of the events and their dramatic impact, which led to some degree of mediatization of wildfires. The organizations problematized these frames and discussed about the appropriateness of human intervention to prevent forest fires. The results also revealed that activists observed the issue from a broader complexity, replicating frames on “structural responsibility” instead of “individual responsibility” allocation. The authors point out that if wildfires are to be better understood and dealt with more in-depth knowledge is required of different stakeholders’ approaches to preventing forest fires.
7. Globalization: current issues and future research directions
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Janssens, Maddy (author), Maddux, William W. (author), and Nguyen, ToTran (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11617
- Journal Title:
- Negotiation and Conflict Management Research
- Journal Title Details:
- 12(2) : 174-185
- Notes:
- 12 pages., Online via UI e-subscription., Authors examine dimensions of globalization and propose three research domains in which psychology scholars can contribute to further understanding of our global society.
8. Knowledge, attitude and practices relating to zoonotic diseases among livestock farmers in Punjab, India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Singh, B.B. (author), Kaur, R. (author), Gill, G.S. (author), Gill, J.P.S. (author), Soni, R.K. (author), and Aulakh, R.S. (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- India: Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10184
- Journal Title:
- Acta Tropica
- Journal Title Details:
- 189: 15-21
- Notes:
- Journal homepage: www.elsevier.com/locate/actatropica, Via online journal, Zoonotic diseases cause significant health and economic impact in developing countries such as India. Many zoonotic diseases are prevalent in the livestock and as an occupational zoonosis in the livestock farmers in India. Lack of knowledge on the disease transmission, prevention and control measures is a potential high risk for the occurrence of zoonotic diseases in the livestock and its keepers in India. We conducted this study to understand knowledge, attitude and practices of livestock farmers regarding zoonoses. Five villages from each of the 22 districts of the state were conveniently selected (n = 110). Farmers available at village community sites were enrolled in the study and requested to complete a custom designed questionnaire (n = 558). In addition, livestock farmers attending basic livestock husbandry training were also surveyed (n = 301). Data from questionnaires was used to create three index variables: (a) knowledge score; (b) attitude score and (c) practice score. Association between demographic and other explanatory variables with knowledge score was evaluated using linear regression analyses. Similarly, the association between knowledge and attitude score with practice score was evaluated. Of the 859 participants, 685 (80%) livestock farmers had heard the term ‘zoonoses’ but only 345 (40%), 264 (31%) and 214 (25%) farmers were aware of the zoonotic nature of tuberculosis, Japanese encephalitis and taeniosis, respectively. For practices, 23% farmers reported consumption of raw milk and only 10% and 8% livestock farmers ever got their animals tested for brucellosis and tuberculosis, respectively. The low level of education and being a cattle farmer were negatively associated with the farmer’s knowledge on zoonotic diseases. The attitude score was positively associated with the practice score of the participants. The results indicate need for educating the livestock farmers particularly those with a low level of education to reduce the health and economic impact of zoonotic diseases in India.
9. News framing of avian flu: media advocacy and response to a public health crisis
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Choi, Minhea (author) and McKeever, Brooke Weberling (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- South Korea
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: D10890
- Journal Title:
- Newspaper Research Journal
- Journal Title Details:
- 40
- Notes:
- Online via UI subscription., This study explores how South Korean newspapers reported the issue of AI (avian influenza) by employing framing, and the concepts of media advocacy and mobilizing information (MI). Results indicate that news stories were more likely to attribute blame to the government. Government, scientist/researcher, and farmer sources were most prevalent in news coverage. Mentions of tactical MI for the preventive actions increased. Overall, findings indicate the increased media advocacy efforts during repetitive outbreaks of AI.
10. Recalibrating risk through media: two cases of intentional food poisoning in Japan
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Walravens, Tine (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Japan
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11630
- Journal Title:
- Food and Foodways
- Journal Title Details:
- 27(1-2) : 74-97
- Notes:
- 24 pages., Online via UI Catalog., In 2008, a case of intentional food poisoning involving Chinese imported dumplings resulted in mass panic in Japan. To shed light on the concrete ways of risk calibration by the media, this article compared the incident's coverage to a strikingly similar even in 2014 involving domestic produce. Content analysis showed how the specific discursive construction of both incidents led to two different levels of risk, primarily through the framing of the incidents by references to former experiences and symbolic connotations.