Ellis, Tammy M. (author), Lee, Barbara (author), Schwebel, David (author), Salzwedel, Marsha (author), Flyte, Jason (author), Heiberger, Scott (author), and Marlenga, Barbara (author)
Format:
Abstract
Publication Date:
2015-02-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05847
Chapman, Larry J. (author), Newenhouse, Astrid C. (author), Pereira, Kathryn M. (author), Karsh, Ben-Tzion (author), Meyer, Robert M. (author), Brunette, Christopher M. (author), and Ehlers, Janet J. (author)
Format:
Journal article
Publication Date:
2008
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05936
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D05974
Notes:
Online via National Ag Safety Database. Abstract from the proceedings of "Agricultural Safety and Health" Detection, Prevention and Intervention," a conference presented by Ohio State University and the Ohio Department of Health sponsored by the Centers for Disease Control/National Institute for Occupational Safety and Health, Columbus, OH, August 24-26, 1994. 1 page.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06395
Notes:
Wallaces Farmer/Penton contribution to ACDC, November 2015., Typed manuscript. 16 chapters., Former editor and research director of Wallaces Farmer tracks the history of Wallaces Farmer, beginning with the first ancestor periodical started in 1853. Features editors, periodicals and topics addressed in coverage into 1918.
Examines early national journalism in the U.S. through the case of Joseph Dennie, who published/edited the Farmer's Weekly Museum of Walpole, New Hampshire, during the 1790s. It was short lived (1793-1799)and produced "an unusually large quantity of original and sometimes controversial content." Dennie is introduced as "a character worth dwelling on."
He did not become a public name by virtue of publishing exclusively under pseudonyms.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: D06710
Notes:
Retrieved from Document in Main Stacks, 91-1-HP 85762PO, Notes from testimony before the Subcommittee on Postal Rates, U. S. House of Representative Committee on Post Office and Civil Service, Ninety-first Congress, First session on H. R. 10877, Washington,D.C., June 24-December 10, 1969. Serial No. 91-19. 2 pages., Includes testimony from Earl Cawley Agricultural Publishers Association; Vern Anderson, Wallaces Farmer; Bert Lund, Publisher, The Farmer; James Hall, Publisher, American Agriculturist; and Emory Cunningham, Publisher, Progressive Farmer
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08296
Notes:
Presentation at MediaGrowth Executive Summit, Chicago, Illinois, April 5-7, 2017. 30 pages., Describes shifts in media during the past five years and implications for marketing and media organizations, with special emphasis on agriculture.
Page 74 in Extension Circular 532, Review of Extension Research, January through December 1959, U.S. Department of Agriculture, Washington, D.C. Summary of research paper for a master of science degree in agricultural journalism, University of Wisconsin, Madison. 1959. 49 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08640
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of research report. Kentucky Agricultural Experiment Station, Lexington. Prog. Rpt. 40. 18 pages.
USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08952
Notes:
Page 9 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Brief description from pages 38-39, Annual Report, State Home Demonstration Leader, Nebraska Agriculture College Extension, Lincoln. exhibits L3 and L4. 1939.
Delmar Hatesohl Collection, Article in American Agricultural Editors' Association (AAEA)75th anniversary supplement to the October 1996 issue., "The internet is many things, but at its core it remains essentially a new kind of print medium. Its immediacy and graphic flexibility provide fertile space for experimentation."
This newsletter article is maintained in the office of the Agricultural Communications Program, University of Illinois, Urbana-Champaign -- "International" file section - "OCIAC" file folder., Maitra,S. "Role of rural newspapers in adult education." Indian Journal of Adult Education. 45(7/8) : 18-22. 1984., Summary of a journal article. The findings suggested that the rural press would give newly-literate rural people something to practice reading, as well as give them information that would help them participate in development and decision-making processes that affect them.
Burnett, Claron (author), Kroupa, Eugene A. (author), Meiller, Larry R. (author), and Peters, James (author)
Format:
Paper
Publication Date:
1970-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10659
Notes:
Eugene A. Kroupa Collection, Paper presented at the annual meeting of the American Association of Agricultural College Editors, Cornell University, Ithaca, New York. 13 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 47 Document Number: D10712
Notes:
13 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Describes how well today's farm publications fit the needs of modern agriculture.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 47 Document Number: D10715
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages., Author's thoughts as editorial director of Farm Journal magazine.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: D10716
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages., Author's thoughts as editorial director of Farm Journal magazine. 1 page draft.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 68 Document Number: D10752
Notes:
42 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection., Promotional brochure describes special features of Farm Journal magazine, serving 3,500,000 subscribing families, advertisers, and agriculture.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: D10763
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection. 22 pages., A Farm Journal document that briefly summarizes findings from 18 surveys conducted by universities, advertising firms, farm periodicals, and a trade association between 1957 and 1963.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10777
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Research Library Newsletter, Farm Journal, April 15, 1964. Pages 1-2., Summary of findings of a survey among Indiana and Illinois farmers by Campbell-Sanford Advertising Company, Chicago, Illinois. Questions involved media sources used by farmers and their families.
Call, Robert (author / Farmer, USA), Pigeon, Roland (author / Farmer, Canada), Watt, Hew (author / Farmer, England), and Bentley, J.M. (author / President, Canadian Federation of Agriculture)
Format:
Panel report
Publication Date:
1967-06
Published:
International: First International Congress of Farm Writers.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 73 Document Number: D10791
Notes:
Item located in Document D10786. Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Pages 49-56 in J.S. Cram (ed.), Proceedings of the first International Congress of Farm Writers at Macdonald College, Quebec, Canada, June 18-21, 1967. 112 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11021
Notes:
Online via Accelerating Innovation in Technology Data and Media. 2 pages., Summarizes results of a survey among nearly 3,000 U.S. owners of ranches and farmers.
Summarizes findings of a 2019 survey among U.S. farmers regarding their daily information sources for farming, agricultural news, weather and markets. "Even as new information sources appear and some farmers partake in them, traditional farm-news sources like radio continue to show broad-based strength."
Ward, William B. (author / Cornell University), Read, Hadley (author / University of Illinois), and Colle, Royal D. (author / Cornell University)
Format:
Presentation
Publication Date:
1971
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11136
Notes:
From the "India visit 1971" file of the international programs section of the Agricultural Communications Program, University of Illinois., 24 pages., Presented at the second convention of Indian Agricultural Universities, at U.P. Agricultural University, Pantnagar, India,February 25-28, 1971
Online via Folio.com. 3 pages., Article explains how Working Ranch magazine "broke the internet" with the magazine's first and only piece of sponsored content. It went viral and garnered nearly two million views, "bringing in 400-500 leads and dozens of sales to the unsuspecting advertiser."
National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11709
Notes:
4 pages., Online from publisher., "Most agribusinesses prioritize direct-buy as their primary method of website advertising. However, with increasingly advanced AdTech available in the market, relying on one channel can limit your potential for advertising and marketing success. One of the advertising channels that has grown in popularity over the past few years has been data-targeted programmatic advertising (i.e., "the process of automating the buying and selling of ad inventory in real time through an automated bidding system. ... Instead of focusing on the placement of the ad, your advertising is demographically delivered to the target audience.")