Subject Term: campaigns and media selection

Start Over Subject Term campaigns Subject Term media selection

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Henderson, Lynn (author)
Format:: Journal article
Publication Date:: 2009-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29165
Journal Title:: Agri Marketing
Journal Title Details:: 47(2) : 22, 24

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lee, Nancy R. (author) and Kotler, Philip (author)
Format:: Book
Publication Date:: 2016
Published:: International: Sage, Los Angeles, California.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09285
Notes:: Fifth Edition. 567 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: National Association of Farm Broadcasting, Platte City, Missouri.
Format:: Report
Publication Date:: 2008-11-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28443
Notes:: 7 pages., Summary of a panel discussion at the 2008 NAFB convention in Kansas City, Missouri. How agency, marketer and broadcast professionals in the "broadcasting stream" see points of value - and what they see changing or emerging.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Behringer, Sally (author)
Format:: Journal article
Publication Date:: 2010-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06690
Journal Title:: Agri Marketing
Journal Title Details:: 48(1) : 28, 30, 32

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: CD
Publication Date:: 2004-05-21
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 194 Document Number: D08725
Notes:: John L. Woods Collection, Resource developed by Chemonics International, Washington,D.C. CD contains 350+ documents which include guidelines for including the education/communication component in proposals, templates, examples of work done, explanations of various communications tools that should be included in projects, etc. Useful for project personnel and proposal writers.

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2007-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25819
Journal Title:: Agri Marketing
Journal Title Details:: : 20 in Special Supplement
Notes:: Features report of New Holland brand campaign for repositioning a tractor line

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Keller, Ed (author) and Fay, Brad (author)
Format:: Book
Publication Date:: 2012
Published:: USA: Free Press, New York City, New York.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01442
Notes:: 286 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Campo, Shelly (author), Askelson, Natoshia M. (author), Routsong, Tracy (author), Graaf, Lorrie J. (author), Losch, Mary (author), and Smith, Holly (author)
Format:: Journal article
Publication Date:: 2008-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35707
Journal Title:: Health Education and Behavior
Journal Title Details:: 35(6) : 749-762

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rasmuson, Mark (author)
Format:: Journal article
Publication Date:: 1977-09
Published:: International: Clearinghouse on Development Communication, Arlington, Virginia.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16621
Journal Title:: Development Communication Report
Journal Title Details:: 20 : 1-3

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Campbell, Andria (author), McGowen, Addie (author), Hallowell, Lori (author), Herren, Kendall (author), Thompson, Trista (author), Walter, Jeff (author), and Fisher, Marty (author)
Format:: Journal article
Publication Date:: 2017-January/February
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08122
Journal Title:: Agri Marketing
Journal Title Details:: 55(1) : 30-33

Bibleaves