Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06597
Notes:
Abstract of paper presented in the History Section of the International Association for Media and Communication Research (IAMCR) conference, Braga, Portugal, July 18-22, 2010., Features an independent quarterly periodical that testified to the importance of sustainable agricultural practice from 1939 to 1954.
Dunlap, Annette (author), Benson, Geoffrey (author), and Poore, Matt (author)
Format:
Handbook
Publication Date:
2010-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: D08548
Notes:
ACDC holds citation information and contents page., Online from North Carolina State University, North Carolina Cooperative Extension and the Agricultural Marketing Resource Center of USDA Rural Development, Washington, D.C., and Iowa State University, Ames. 2nd edition, 98 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08680
Notes:
Pages 33-50 in Fred Magdoff and Brian Tokar (eds.), Agriculture and food in crisis: conflict, resistance and renewal. Monthly Review Press, New York City, New York. 348 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08686
Notes:
Pages 43-66 in William Ascher and John M. Heffron (eds.), Cultural change and persistence: new perspectives on development. Palgrave McMillan, New YorkCity, New York. 263 pages.
Mangheni, Margaret Nijjingo (author), Ssenkaali, Mulondo (author), and Onyai, Fred (author)
Format:
Book chapter
Publication Date:
2010-01-01
Published:
Uganda
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08696
Notes:
Pages 24-33 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
Chataway, Joanna (author), Robbins, Peter (author), and Smith, James (author)
Format:
Book chapter
Publication Date:
2010
Published:
Kenya
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08703
Notes:
Pages 194-202 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
Hewat, Charlene (author) and Banda, Barbara (author)
Format:
Book chapter
Publication Date:
2010
Published:
Zimbabwe
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08704
Notes:
Pages 232-239 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
13 pages., The original website no longer has a copy of the article. Access is available through ERIC database. ERIC Number: EJ890607, Via online source., This article discusses three sites that disrupt accustomed expectations and roles for technical communication. These sites include an agricultural processing site that is requesting tax abatements in exchange for decreased emissions so that it can remain competitive in the global market. The second is also an agricultural manufacturing site that remains globally competitive by increasing efficiencies and expanding the range of products made at the site. Finally, the essay discusses a manufacturing facility that takes finished products-automobiles-and remanufactures them for a niche market of users. Each of these Midwestern sites is globally competitive and challenges expectations for high technology work. Taken together, they gesture toward new definitions of work, in new postindustrial context, and offer insight for defining technical communication in the postindustrial age. The remaining challenge, for scholars and teachers, is to articulate emerging literacy practices supporting postindustrial manufacturing, and to participate in the knowledge management that supports innovation. Here, each site takes something that would have previously been considered either finished product or waste and rearticulates it as an ingredient in a new product. At the least, technical communicators will need to learn to document such organization's innovation and change. At best, such change invites technical communicators, acting as knowledge managers, to articulate opportunities for innovation. Research, a traditional strength of technical writing preparation, allows organizations to better prepare and understand change, turning disruption into opportunity. Postindustrial business practices are no longer the work of futurists, but the reality and structure of the workplace today. Each work site described in this article presents opportunities for basic research into emerging workplaces in need of the expertise of technical and professional writers; each is an example and potential model for knowledge work.
4 pages., Via online journal., Transformation process to Audience-centered Communication Theory is introduced, as well as the basic idea of the theory in China. It is believed that using Audience-centered Communication theory can help to consolidate the theoretical basis of participatory agricultural extension. The communication essence of agricultural extension activity is studied, which is spreaders send information to farmers; then, farmers filter and process the information, transform it into their own experiences and feed back on time. Internet logical relationship between audience-centered communication and participatory agricultural extension is studied. Effects of Audience-centered Communication Theory on participatory agricultural extension are analyzed. One is that the Audience-centered Communication Theory defines the guidance and implementation basis of agricultural extension activities; the other is that bringing Audience-centered Communication Theory into agricultural extension research can help to expend the agricultural extension. Several enlightenments of the theory to participatory agricultural extension are obtained. Firstly, take audience as the orientation and focus on the needs of the audience. Secondly, advocate the participatory approach of process; and emphasize the importance of internal audience participation. Thirdly, establish two-way interaction mechanism; and make the promoters understand the implementation and performance status on time.
Martinez, Steve (author), Hand, Michael (author), Da Pra, Michelle (author), Pollack, Susan (author), Ralston, Katherine (author), Smith, Travis (author), Vogel, Stephen (author), Clark, Shellye (author), Lohr, Luanne (author), Low, Sarah (author), and Newman, Constance (author)
Format:
Research report
Publication Date:
2010-05
Published:
USA: Economic Research Service, U.S Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: D10861
Notes:
Printed results of related research (Appendices A and B)retained in ACDC., Economic Research Report Number 97. Online via University of Illinois Extension. 87 pages.
The International Association of Agricultural Information Specialists (IAALD)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10897
Notes:
8 pages., IAALD XIIIth World Congress., via IAALD website., Governments have been largely responsible for research and the provision of extension services in Nigeria. The emphasis has been on the transfer of technology, paying little attention to farmer development and communication needs. Recently, the high output of agricultural research has led to a large pool of new agricultural technologies, which are yet to be disseminated to farmers, particularly those in the core rural areas. Therefore this study examined development and information need of the resource poor and the strategy adopted to meet these needs, using „town crier‟ as a case study. The study identified 2 states in south west, Nigeria, based on literature/past studies, where this concept has been adopted. A focused group discussion technique and interview schedule was adopted for data collection. The study identified 141 „town criers‟ across the study areas through the help of key informants. Results shown all Town Criers are male, average age of 55.54 years and all have postsecondary education. Town Crier primarily source of information is from the traditional-head. Main information disseminated by the Town Crier bothers on security of the town and community development and projects. The study concluded that this channel rarely meets the information need of the people, as the study revealed that only 20% of such information meets these needs. Past studies have documented that information/communication channels in Nigeria such as extension institution has collapse, there is no effective communication channels in the country again. The small number of extension officers that exists, only congregate at the urban towns, leaving behind those at the rural areas. Thus, the use of town criers in this regards can be used effectively to fill this gap and can also be trained on basic extension work.
The International Association of Agricultural Information Specialists (IAALD)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10917
Notes:
14 pages., via IAALD website., The study determined farmers’ adoption of Organic agricultural technologies disseminated via radio
farmer agricultural Extension programme in Imo state, Nigeria. An interview schedule was used to
collect data from a sample of 200 farmers. Results show that radio farmer broadcast and co-farmers
were the major sources of information to greater proportion of the farmers. Data on relevance of the
organic agricultural technologies disseminated showed that almost all the technologies were perceived
to be relevant except the use of biological pest control farming. The radio farmer agricultural
programme enhanced the extent of adoption of organic agricultural technologies namely; crop rotation
practice, planting of indigenous varieties, application of compost, mulching of crops, intercropping,
mixed cropping, crop residues, animal manuring, planting of legumes, green manure, off farm organic
waste, minimum tillage and alley cropping. Nevertheless, the adoptions of the technologies were
generally low. Age, farming experience and social participation significantly influenced adoption of
organic agricultural technologies disseminated via radio farm agricultural Extension programme. Major
constraints identified include short duration of programme, inappropriate scheduling of programme,
inability to ask relevant questions and get feed back from the radio presenter. The study recommends
among other things the rescheduling of the radio programme to very late in the evenings when the
farmers will be opportune to listen to the programme.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29969
Notes:
Via Food Systems Insider. 4 pages., Author critiques a government program intended to connect consumers more closely with farmers and food, especially through local sources.
Edgar, Leslie D. (author), Norton, Melinda (author), and Edgar, Don W. (author)
Format:
Paper
Publication Date:
2010-02-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29983
Notes:
Presented at the Agricultural Communications Section of the Southern Association of Agricultural Scientists Conference, Orlando, Florida, February 7-9, 2010. 22 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29994
Notes:
Via CattleNetwork.com. 1 page., Author commends a column written by the food editor of the Los Angeles Times. This file includes a print-out of the column (3 pages) from www.latimes.com.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30184
Notes:
Via AgWired online. 1 page., Summary from a survey by Successful Farming involving farmers in 12 Midwestern states. Article includes a link to an interview (3:21) with Successful Farming sales and marketing director Curt Blades.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30185
Notes:
Via AgWired online. 1 page., Summarizes remarks by Curt Blades, director of sales and marketing, Successful Farming. The report includes a link to an interview with the speaker.
Adams, Mike (author / AgriTalk), Bauer, Kyle (author / KFRM, Clay Center, Kansas), Coyle, Rick (author / Northern Ag Network), Hansen, Mike (author / RFD-TV), and Lancaster, Curt (author / Texas Farm Bureau Network)
Format:
Journal article
Publication Date:
2010-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30207
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30262
Notes:
7 pages., "If more of our news is going to be produced by non-traditional sources - like NGOs who have an interest in promoting their own agenda - how can news consumers sort through their sources and figure out who to believe?"
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C30500
Notes:
56 pages., Results of a survey among Illinois consumers. Project coordinated by Morgan & Myers and survey conducted by Roper GfK. Supporting organizations: Illinois Beef Association, Illinois Corn Marketing Board, Illinois Farm Bureau, Illinois Pork Producers Association and Illinois Soybean Association.
Anik, Asif Reza (author), Breustedt, Gunnar (author), and Bauer, Siegfried (author)
Format:
Paper
Publication Date:
2010-09-14
Published:
Bangladesh
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30576
Notes:
Presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 6 pages.
Cho, Khin Mar (author) and Tobias, Donald Jerome (author)
Format:
Paper
Publication Date:
2010-09-14
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30708
Notes:
Presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 14 pages.
Ajayi, A.O. (author), Ajayi, O.C. (author), Akinnifesi, F.K. (author), Sileshi, G. (author), and Mng'omba, S. (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Ivory Coast
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30710
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Villamor, G. (author), van Noordwijk, M. (author), and Akiefnawati, R. (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Indonesia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30712
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Hartwich, Frank (author) and Fromm, Ingrid (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Honduras
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30715
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Chianu, J. (author), Murage, A.W. (author), Amudavi, D. (author), Obare, G. (author), and Khan, Z. (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Kenya
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30716
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Boland, Hermann (author), Hoque, Nazmul (author), and Haque, Sadika (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Kenya
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30718
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
