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“Tropical mix”: Afro-Latino space and Notch’s reggaetón

Black Caribbean Literature (BCL)
Rivera,Petra R., (Author)
Journal Article
Publication Date:
May; May, 2011
African American Research Center, Library, University of Illinois at Urbana-Champaign
Subject Term:
Sociology, Caribbean people, masculinity, black studies, migrations, 39: Popular music, North America (north of Mexico), popular music, by place, USA, sexuality and gender, performers, film and video, by genre, Latin American studies, 87: Music and related disciplines, sound recordings, Howell, Norman (Notch), Qué te pica, music video, relation to Afro-Latino identity, Notch, reggaetón, relation to race and ethnicity, racial discourse, relation to Caribbean and Latino identities, relation to blackness and racial identity
Examines how Connecticut-born reggaetón artist Notch incorporates oratorical, visual, and musical cues in his music video, Qué te pica (What's itching you?), to establish connections between Latino and Caribbean communities in the U.S. These communities have typically been disavowed by hegemonic racial categories that distinguish between them. While Notch’s music disrupts these particular racial hierarchies, he also maintains hetero-normative patriarchal relations in his video. An analytic, Afro-Latino space is proposed to account for the ways that reggaetón as a musical genre, and Notch more specifically, unsettle certain distinctions between blackness and Latinidad, while simultaneously relying on stereotypes of black hypermasculinity.