A consumer behaviour approach to analyse handmade and locally made agrifood products in western Honduras

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salazar-Ordonez, Melania (author), Cordon-Pedregosa, Rosa (author), and Rodriguez-Entrena, Macario (author)
    Format:
    Journal article
    Publication Date:
    2018
    URL:
    https://ageconsearch.umn.edu/record/281232
    Published:
    Honduras: AgEcon
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10584
    Journal Title:
    Economia Agraria y Recursos Naturales
    Journal Title Details:
    18(2) : 5-27
    Subject Term:
    agricultural development, attitudes, buying behavior, campaigns, community development, consumers, development, food, government programs, information issues, information needs, labeling, markets, perceptions, rural development, health, marketing communication, rural community development, trust, local, entrepreneurship, Honduras (Latin America; Central America), and niche
    Notes:
    23 pages., via database., Results of this study indicate that the consumption of handmade and locally made agrifood products increases for consumers who read nutrition labels and health claim information and for those with higher income and are younger. Authors offer suggestions for improving communications.

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