- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kurzhals, Frank G. (author)
- Format:
- Article
- Publication Date:
- 2007-12
- URL:
- http://www.ipra.org/detail.asp?articleid=334
- Published:
- Germany
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02933
- Subject Term:
- campaign planning, campaigns, communication planning, communities, community development, fish, Germany, image, public relations, marketing communication, brands, branding, and seafood
- Notes:
- International Public Relations Association. 2 pages., Case report of a public relations campaign for a region in northern Germany.
