- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Livingstone, Sonia (author) and Simpson, Lisa S. (author)
- Format:
- Journal article
- Publication Date:
- 2006
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36481
- Journal Title:
- International Journal of Advertising
- Journal Title Details:
- 25(2) : 223-245
- Subject Term:
- cooperation, cooperative programs, food, food safety, intercultural communication, international communication, Malaysia, New Zealand, retail, sales promotion, selling, Singapore, food industry, marketing communication, brands, and food processing
