- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Viaene, J. (author), Verbeke, W. (author), and Guiot, O. (author)
- Format:
- Journal article
- Publication Date:
- 1999-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28801
- Journal Title:
- Journal of Health Communication
- Journal Title Details:
- 4(4) : 345-357
- Subject Term:
- animal health, appeals (message), attitudes, buyer behavior, buying behavior, consumer attitudes, consumers, food safety, health information, interpersonal communication, livestock, mass media, meat, media effectiveness, message content, public attitudes, risk communication, roles, food industry, Belgium, diseases, BSE, and transparency
