- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Govindasamy, Ramu (author) and Italia, John (author)
- Format:
- Report
- Publication Date:
- 1999
- URL:
- http://dafre.rutgers.edu/documents/ramu/advert.pdf
- Published:
- USA: Department of Agricultural, Food and Resource Economics, Cook College, Rutgers University, New Brunswick, New Jersey.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27642
- Subject Term:
- advertising, buyer behavior, buying behavior, consumers, decision making, education effects, food, information gathering, information seeking, labeling, mass media, nutrition labeling, readership, social factors, and socio-economic aspects
- Notes:
- New Jersey Agricultural Experiment Station P-02137-2-99. 23 pages.