Information preferences of Ohio commercial farmers : implications for extension

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Batte, Marvin T. (author), Botomogno, Jean (author), Jones, Eugene (author), Schnitkey, Gary (author), and Schnitkey, Batte, and Jones: Department of Agricultural Economics and Rural Sociology, The Ohio State University; Botomogno: Department of Agricultural Economics, Dschang University Center, Cameroon
    Format:
    Journal article
    Publication Date:
    1992-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06520
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    74 (2) : 486-497
    Subject Term:
    broadcasts, decision making, extension, farmer attitudes, farmer perceptions, information sources, media use, Ohio, USA, publications, and socio-economic aspects
    Notes:
    James F. Evans Collection; AGRICOLA IND 92048494, Mathematical logic models were used to examine farmers' information preferences for marketing, production, and financial decisions. Dependent variables represented the preferred information source category: Cooperative Extension Service, printed, broadcast, specialist, and other sources. Independent variables included farm and business characteristics. In general, farmers preferred information from printed sources, and the Cooperative Extension Service ranked highly as an information source. Results did not support the contention that farmers are substituting specialist services for information received from the Cooperative Extension Service. (author)

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