Toward the development of marketing strategies for food safety attributes

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McCormick, Amy (author), McGuirk, Anya M. (author), Preston, Warren P. (author), and Virginia Polytechnic Institute and State University, Blacksburg, VA (author)
    Format:
    Journal article
    Publication Date:
    1990-07
    Published:
    USA: New York : John Wiley & Sons
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06215
    Journal Title:
    Agribusiness
    Journal Title Details:
    6 (4) : 297-308
    Subject Term:
    consumer information, consumers, food safety, marketing, marketing techniques, perceptions, and Virginia, USA

    Tools