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    Start Over Subject Term publicity Subject Term communication planning

    2. Communications plan: planting the seed for a new way of thinking

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richards, Julie (author)
    Format:
    Journal article
    Publication Date:
    2006-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25101
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(9) : 28, 30
    Notes:
    Report of a communications program by Syngenta to introduce AVICTA Complete Pak, a seed-delivered treatment for controlling nematodes in cotton crops.

    4. Different ways to get publicity

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moss, Geoffrey (author) and Moss Associates, Ltd., Wellington, New Zealand.
    Format:
    Report
    Publication Date:
    2006-12
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: C25107
    Notes:
    4 pages., Listing of dozens of ways to publicize products or services.

    6. Inject a shot of publicity and watch it grow

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Eisenhower, Milton S. (author / Director, Office of Information, U.S. Department of Agriculture)
    Format:
    Journal article
    Publication Date:
    1931-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18227
    Journal Title:
    AAACE
    Journal Title Details:
    14 (1) : 23-25
    Notes:
    Parts of a talk at 1931 AAACE convention, Corvallis, Oregon. American Association of Agricultural College Editors.

    8. Preparing for a future in the agricultural communications industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hartenstein,Shannon (author) and National FFA Organization
    Format:
    Handbook
    Publication Date:
    2002
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29951
    Notes:
    85 pages, Guidebook for "Agricultural Communications in the Classroom." Includes history and career opportunities in this career field, publicity methods, media use, media relations, editing style, media exercises and other information of use to FFA members.

    10. Public communication campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rice, Ronald E. (author) and Atkin, Charles K. (author)
    Format:
    Book
    Publication Date:
    2000
    Published:
    International: Sage Publications, Thousand Oaks, California.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35834
    Notes:
    Third edition. 428 pages.