Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11198
Notes:
Online from ProPublica. 3 pages., Report of a response to ProPublica by a poultry company, Case Farms, described by government officials as "outrageously dangerous." Focus is on accuracy of information provided and reported.
Anderson, Donald W. (author), Calingaert, Brian (author), and Center for Economics Research, Research Triangle Institute, Research Triangle Park, NC 27709; Center for Economics Research, Research Triangle Institute, Research Triangle Park, NC 27709
Format:
Journal article
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07376
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17011
Notes:
Pages 83-84 in Baxter Black, Horseshoes, cowsocks and duckfeet. Crown Publishers, New York. 262 pages., Comments on the competitive advertising approaches used to promote consumption of dairy products, beef, pork, chicken and turkey.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: C24469
Notes:
Meatingplace.com via Food Safety Network. 3 pages., Commends efforts in the poultry industry to emphasize "substance" rather than the "sizzle" that often characterizes high-profile marketing campaigns these days.