Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09484
Notes:
Truffle Media Networks LLC, Indianapolis, Indiana. 29 pages., Survey among participants in the agriculture industry in media, ag product companies, agencies, associations, or other.
22 pages., via online journal., In 2015, Blue Bell Creameries had its first recall in the company’s history. Blue Bell issued a voluntary recall of all of its ice cream products after Listeria was detected and was linked to 10 illnesses that resulted in three deaths. With the theoretical framework of framing and Situational Crisis Communication Theory, the purpose of this study was to explore how this recall was presented in company press releases and news media coverage to determine what crisis communication strategies Blue Bell implemented and how the media presented that information. This study was a content analysis of 23 press releases from Blue Bell and 68 articles from newspapers. The four crisis response strategies, or postures, used as frames were deny, diminish, rebuild, and bolster. This study also examined sources identified in the articles and the topic areas they discussed. The results indicated Blue Bell’s communication efforts were properly and effectively disseminated through the news media to the public. Blue Bell used accommodative crisis communication postures to restore its reputation. Blue Bell was also commonly found as a source in the news stories, which benefitted the company when communicating about the recall to the public. This study provided an examination of crisis communication strategies and reputation management for organizations related to one specific food recall, which should encourage additional studies of these strategies in food and agricultural industries.
Page 76 in Extension Service Circular 544, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of Agricultural Extension Service Publication 434, Mississippi State University, State College. 1962. Pages not numbered.
Rutherford, Tracy (author) and Chenault, Edith (author)
Format:
Paper
Publication Date:
2007-02-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: C25601
Notes:
Presented to the Agricultural Communications Section, Southern Association of Agricultural Scientists Annual Meeting, Mobile, Alabama, February 3-6, 2007. 14 pages.
Content analysis of agricultural and home economics news in Vermont's 11 daily and 27 weekly newspapers. Results showed that such news accounted for 3.6 percent of news space in dailies and 8.1 percent in weeklies. The survey underscored the importance of helping local extension personnel as editors are interested in stories with local angles.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09533
Notes:
Eugene A. Kroupa Collection, 263 pages., Detailed resource for teaching agricultural journalism. Includes discussion topics,sample writing exercises, assignments, copy reading marks, media terms, reference shelf, and other teaching aids.
Pages 75-77 in Extension Circular 521, Review of Extension Research, January through December 1958, U.S. Department of Agriculture, Washington, D.C. Summary of the thesis for a Master of Science degree in agricultural economics, Michigan State University, East Lansing. 1958. 138 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37347
Notes:
See C37280 for original, Page 68 in Fred Myers, Running the gamut: writings of Fred Myers, journalist and 50-year members, American Agricultural Editors' Association. Fred Myers, publishers, Florence, Alabama. 125 pages.
Miller, Jefferson D. (author), McCullough, Stacey W. (author), Rainey, Daniel V. (author), and Das, Biswaranjan (author)
Format:
Paper
Publication Date:
2010-02-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29975
Notes:
Presented at the Agricultural Communications Section of the Southern Association of Agricultural Scientists Conference, Orlando, Florida, February 7-9, 2010. 17 pages.
Kendall, Patricia (author / Colorado State University), Chipman, H. (author / South Dakota State College, Agricultural Extension Service), Auld, G. (author / Colorado State University), and Slater, M. (author / Colorado State University)
Format:
Journal article
Publication Date:
1996-05
Published:
USA: Society for Nutrition Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09185
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23347
Notes:
From SourceWatch, a project of the Center for Media and Democracy. 3 pages., Brief description of the BMTC, including information services provided, budget and staffing.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22591
Notes:
Master of Science thesis, Agricultural Education, Texas Tech University, Lubbock. 130 pages., Examined aided recall, unaided recall and issue salience regarding agricultural news conveyed by newspaper print, electronic text, video news release and radio news release. Results indicated a significant difference in aided recall between newspaper print and electronic text. No significant difference existed between agricultural issue salience and media channel. Author recommended using a variety of media channels when possible. "There is a direct correlation between channel diversity, exposure time, and overall campaign effectiveness."
Cepica, Marvin J. (author), Doerfert, David L. (author), Akers, Cindy (author), Davis, Chad S. (author), Fraze, Steve (author), Lawver, David (author), and Schacht, Meredith (author)
Format:
Research report
Publication Date:
2005-05-31
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22255
Notes:
Available in CD and paper formats., Presentation at conference of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE), San Antonio, Texas, May 31, 2005. 16 pages.
Doerfert, David L. (author), Akers, Cindy (author), Davis, Chad S. (author), Cepica, Marvin (author), Fraze, Steve (author), and Lawver, David (author)
Format:
Paper
Publication Date:
2005-02-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: C21880
Notes:
Paper presented to Agricultural Communications Section, Southern Association of Agricultural Scientists, Little Rock, Arkansas, February 5-9, 2005. 26 pages.
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
United Nations Economic Commission for Europe, Geneva, Switzerland.
Format:
Guide
Publication Date:
2004
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27781
Notes:
Posted in full text. Contains six chapters, each to be retrieved separately: 1. Principles, objectives and management issues in data dissemination. 2. Organizational aspects of dissemination. 3. Methods and tools. 4. Impact of the internet on information dissemination. 5. Learning in each other's classrooms. 6. Handling media crises.
USA: Purdue Pesticide Programs, Purdue University Cooperative Extension Service, West Lafayette, Indiana.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11775
Notes:
PPP-60. 34 pages., Detailed description of the role of media in society and guidelines the information provider can use to relate effectively with reporters and media representatives.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07852
Notes:
James F. Evans Collection, Mimeographed, 1994. 1 p. Paper presented at the International Agricultural Communicators in Education Conference, Moscow, ID/Pullman, WA, July 16-20, 1994.
Page 55 in Extension Circular 532, Review of Extension Research, January through December 1959, U.S. Department of Agriculture, Washington, D.C. Summary of thesis for a master of science degree, University of Kentucky, Lexington. 1959. 42 pages.
Murphey, M.B. (author), Frutchey, F.P. (author), and Gallup, G. (author)
Format:
Research summary
Publication Date:
1942
Published:
USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08955
Notes:
Page 15 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Summary of research reported by New Jersey Agriculture College Extension, New Brunswick. 1942. 7 pages.
Gibson, Rhonda (author), Perkins, Joseph W., Jr. (author), Sundar, S. Shyam (author), and Zillmann, Dolf (author)
Format:
Report
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08031
Notes:
James F. Evans Collection, Mimeographed, 1994. 32 p. Paper presented at the Association for Education in Journalism and Mass Communication Convention in Atlanta, GA, August 10-13, 1994., A news report on the plight of some family farmers, presented in magazine format, was manipulated to create versions differing in the degree of precision of general information (precise, imprecise) and in the use of exemplifying case histories and testimonials (selective, mixed, representative). Precise information consisted of quantitative data from pertinent research. Imprecise information consisted of qualitative assertions. Selective exemplification featured only cases consistent with the focus of the report. Representative exemplification featured a distribution of consistent and inconsistent cases in proportion with their distribution in the population. Mixed exemplification featured a balanced distribution of consistent and inconsistent cases. In two experiments, respondents reported their own views of the issue at different times after reading (no delay, two week/one week delay). In both investigations, the accuracy of estimates of failing farms was found to be highest for representative and lowest for selective exemplification, with mixed exemplification achieving an intermediate degree of accuracy. This effect of exemplar distributions was stable over time (i.e., over the two/one week period). Also in both investigations, the effect of the precision of general information proved negligible. Regarding the report itself, the three versions of exemplification were not considered differently informative. However, selective exemplification was deemed more distressing to read than representative exemplification. (original)
USA: Agriculture Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09544
Notes:
Hal R. Taylor Collection, Extension Service Circular No. 509, Summary of national data about Extension worker use of news articles, television and radio broadcasts, bulletins, circulars and pamphlets during the 1955.
USA: Federal Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08920
Notes:
Page 9 in Lucinda Crile, Review of Extension Studies - January to June 1950, Extension Service Circular 470, U.S. Department of Agriculture, Washington, D.C. July 1950. Summary of findings from analytic studies of four phases of extension work in Colorado, Colorado Agriculture College Extension, Fort Collins. 1950. Pages 1-31., Includes analysis of changes in teaching methods and activities by home demonstration agents in Colorado during that period, including use of telephones, circulars, and mass media.
Pages 83-84 in Extension Service Circular 544, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of thesis for the doctor of philosophy degree in agricultural journalism, University of Wisconsin, Madison. 1961. 161 pages.
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 5. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 9 Document Number: B01348
Notes:
AgComm Teaching. Hal R. Taylor Collection (abstract), St. Paul, Minnesota: Agricultural Extension Service, Institute of Agriculture, University of Minnesota, Extension Methods Series No. 3. 5 pp.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08601
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of U.S. Extension Service Circular 461, a revision of Circular 424 which it supersedes. 17 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 10 Document Number: B01359
Notes:
AgComm Teaching. Review of Extension Research 1946/47-1956, Extension Service Circular 506, U.S. Department of Agriculture, Washington, D.C., Washington, D.C.: U.S. Dept of Agriculture, 24pp (Extension Service Circular 488)
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 5. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
USA: Natural Resources Conservation Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C27089
Notes:
M004. 15 pages., Produced by the National Association of Conservation Districts, Natural Resources Conservation Service and the National Association of State Conservation Agencies.
Pages 54-55 in Review of Extension Research, January through December 1957. Summary of research for Agricultural Extension, College of Agriculture, University of Illinois, Urbana. 1957. 7 pp.
Read, Hadley (author / Extension Editor, College of Agriculture, University of Illinois)
Format:
Research report
Publication Date:
1957-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 1 Document Number: B00089
Notes:
A summary of this report (same title) appears in the Review of Extension Research - Extension Service Circular 518. (Document D08367)., Urbana, IL : Extension Editorial Office, College of Agriculture, University of Illinois, 1957. 7 p.
