Roosen, Jutta (author), Marette, Stephan (author), and Drescher, Larissa (author)
Format:
Paper
Publication Date:
2011-08
Published:
Germany
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: D00074
Notes:
Paper prepared for presentation at the European Association of Agricultural Economists 2011 Congress, Zurich, Switzerland, August 30-September 2, 2011. via AgEcon Search. 12 pages.
1 page., Published by Oxford University Press on behalf of International Communication Association. Special issue article., Authors meta-analyzed 57 studies, conducted in 13 countries with a cumulative N of 42,854. Findings suggested that while pictorial warnings increased affective and some cognitive risk appraisals, they did not increase beliefs about disease risk.
7 pages., Online via UI e-subscription, Through experiment methodology, authors investigated the relative influence of nutritional warnings and two marketing strategies commonly used in food labels, nutrition claims, and fruit images on consumers' healthfulness judgments. Findings documented the impact of nutritional warnings on perceived healthfulness.
