Evans, W. Douglas (author) and Hastings, Gerard (author)
Format:
Book chapter
Publication Date:
2008
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01361
Notes:
Pages 3-24 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10648
Journal Title Details:
7 pages
Notes:
Presented by Jay Poole, vice president of Agricultural Relation, Philip Morris Management Corp., at the American Agricultural Editors' Association Convention in July of 1999, Denver, CO.
Antonovitz, Frances (author) and Fenn, A.J. (author)
Format:
Conference paper
Publication Date:
1998-08-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10130
Notes:
search from AgEcon., American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah. 1998 16 p., Although cigarette producers knew that nicotine was addictive in the early 1960's, this information was not publicly known until the 1979 Surgeon General's Report. This study finds that the release of addiction information caused a structural shift in cigarette demand and estimates the value of the information using consumer surplus measures.
