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Public relations lessons from the tobacco industry
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Poole, Jay (author)
Format:
Conference proceedings
Publication Date:
1999-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10648
Journal Title Details:
7 pages
Subject Term:
campaign planning
,
communicator effectiveness
,
health education
,
publicity methods
,
risk communication
, and
tobacco
Notes:
Presented by Jay Poole, vice president of Agricultural Relation, Philip Morris Management Corp., at the American Agricultural Editors' Association Convention in July of 1999, Denver, CO.
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