Pires, Alda F. A. (author), Kukielka, Esther A. (author), Haghani, Viktoria (author), Stover, James K. (author), de Melo Ramos, Thais (author), Van Soelen Kim, Julia (author), and Jay-Russell, Michelle T. (author)
Format:
Journal article
Publication Date:
2020-10
Published:
United States: Extension Journal, Inc.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12287
14 pages, We conducted a survey to characterize certified California farmers markets (FMs) regarding location, seasonality, size, product, product labeling, advertising methods, postharvest practices, regulations governing vendors, training offered, and training interests. Data obtained from the survey highlight the need for improvement regarding food safety and can serve as a basis for development of collaborative education by Extension educators, regulatory agencies, and FMs. Extension professionals can play a proactive role in such training opportunities, focusing outreach efforts for training according to applicable findings and including online training venues to maximize reach to stakeholders.
Online from publication. 4 pages., Introduction of the U.S. Food and Drug Administration's proposed rule, called "Requirements for additional traceability records for certain foods." Reporter notes, "The industry has been waiting for this shoe to drop for years."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11754
Notes:
Online from AgriMarketing Weekly. 3 pages, Highlights from a national survey representing all age groups of U.S. consumers. Nearly one-half said they were concerned or extremely concerned about the safety and reliability of the food chain as a result of the coronavirus pandemic.
Online from publications. 3 pages., Report of thoughts about dealing with foodservice staffing and labor challenges from the chief operating officer of DNO Produce, Columbus, Ohio.
Online from publisher. 3 pages., Highlights and cited reactions to a 10-year plan, "New Era for Smarter Food Safety," from the U.S. Food and Drug Administration. Four key elements: tech-enabled traceability, smarter tools and approaches for prevention and outbreak response, new business models (such as e-commerce) and retail food modernization, and food safety culture.
8 pages, Novel food technologies are important for food security, safety and sustainability. Consumers, however, are often hesitant to accept them. In this narrative Review, we organize the research describing how heuristics and individual differences among consumers influence the acceptance of agri-food technologies. Associations evoked by a food technology, its perceived naturalness and trust in the industry using it influence consumer acceptance. Food neophobia, disgust sensitivity and cultural values are crucial personality factors for explaining individual differences. Using gene technology, nanotechnology, cultured meat and food irradiation as cases, we explore factors that may explain consumers’ acceptance or lack of acceptance. Climate change, food supply shocks caused by crises such as pandemics and population growth are imminent threats to the food system. Therefore, disruptive food technologies will be needed to progress towards a more resilient food system. Taking into account the factors influencing consumers’ perceptions of novel food technologies during the early stage of development and introduction will hopefully result in a higher acceptance of such technologies.
18 pages, via online journal, Consumers are concerned about the quality and safety of their food at all times during the food supply chain, but sensationalized media coverage, lack of knowledge, and recent recalls have made it difficult for consumers to trust the agricultural industry. Because trust drives risk perceptions and acceptance, it is important for agricultural communicators to understand how personal characteristics influence trust in the food supply chain. To fulfill the purpose of this study, a national quota sample of 847 responses to an online questionnaire were collected in March 2019. The results indicated respondents held a moderate level of trust toward production agriculture, food processing, food retail, and food safety regulation, with the greatest level of trust assigned to production agriculture. Trust in these sectors of the food supply chain were also positively correlated to one another. Regression models for trust in each agricultural sector were significant but only accounted for 9% of the variance in the dependent variable at most. Direct engagement in agriculture was a positive predictor in trust across all four areas, and use of social media was a negative predictor for trust. Income and gender were also found to be predictors of trust in production agriculture, food processing, food retail, and food safety regulation. The findings from this study can be used to guide future communication to increase the level of trust in the food supply chain, which would also increase consumers’ purchasing intent.
1 page., Via IFAS Extension, University of Florida, These flyers, written by Natalie Seymour, Mary Yavelak, Candice Christian, and Ben Chapman (NC State University Extension), provide quick, digestible information regarding prevention of COVID-19 and procedures for food service, grocery stores, and other food-related businesses. This flyer in particular provides guidance regarding takeout and COVID-19. Published by the UF/IFAS Food Science and Human Nutrition Department.
