Schneider, Ivo Alberto (author / Federal University of Rio Grande do Sul, Brazil)
Format:
Conference paper
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 31 Document Number: C12494
Notes:
Francis C. Byrnes Collection; See B03082, Pages 88-97 in Robert H. Crawford and William B. Ward (eds.), Communication strategies for rural development. Proceedings of the Cornell-CIAT international symposium, Cali, Colombia, March 17-22, 1974. Cornell University, Ithaca, NY. 278 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14154
Notes:
This book is a product of the 9th Biennial Conference of the African Council for Communication Education at Accra, Ghana, October 18-21, 1994., Chapter 13 in Charles Okigbo (ed.), Media and sustainable development. African Council for Communication Education, Nairobi, Kenya. 506 pages.
Raab, Robert T. (author) and Abdon, Buenafe R. (author)
Format:
Paper
Publication Date:
2004-09
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182 Document Number: C36927
Notes:
Posted at http://www.cropscience.org.au/icsc2004/symposia/4/4/173_abdonbr.htm, Presented at the 4th International Crop Science Congress, Brisbane, Queensland, Australia, September 2004. 10 pages.
Gromotka, Joachim (author), Horn, Lutz (author), and Strubenhoff, Heinz-Wilhelm (author)
Format:
Book chapter
Publication Date:
1993
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21103
Notes:
Pages 163-174 in Innovation and development: policies, concepts and cases for agriculture and forestry in international cooperation. Wissenschaftsverlag Vauk Kiel KG. 212 pages.
International: Oxford and IBH Publishing Co. Pvt. Ltd., New Delhi, India.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23079
Notes:
ISBN: 81-204-0833-0, 213 pages., From the back: One of the basic management functions of a good extension system is to improve the quality of extension contact with clientele. To be able to do this extension and research workers and policy makers must understand the process of communication at the problem solving level and have the knowledge and ability to plan an effective communication strategy and be able to select and use appropriate technologies and methods.
The major focus of the book is on concept building and on explanations of procedures at the application level.
It has been specially prepared for students in agricultural colleges and universities pursuing courses in communication process, extension teaching methods and audio visual aids. Besides it will help a large number of extension workers in the field with a mandate to transfer technology in a planned and effective manner in the areas of agriculture, health, family planning, rural development, etc.
The book introduces several new concepts such as communication competence, communication effectiveness, communication intelligence and deals critically and exhaustively with the current theories of communication with a touch of the author’s global experience. It also introduces several innovative extension teaching methods such as agricultural clinics, flag method, peripatetic team visits, agricultural games, etc
