- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rogers, Everett M. (author)
- Format:
- Book
- Publication Date:
- 1995
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C11321
- Journal Title Details:
- 519 pages
- Subject Term:
- adoption, adoption process, communication theory, development communication, diffusion, diffusion of information, information flow, information sources, interpersonal communication, and media effectiveness
- Notes:
- Includes bibliographical references (p. 443-501) and indexes., New York : Free Press, c1995.
