John, Walter (author / Director, Information Services, , Extension Service, U.S. Department of Agriculture)
Format:
Correspondence
Publication Date:
1973-02-20
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 67 Document Number: D10743
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection. 3 pages., Suggestions from Extension information specialists about content and presentation of a handbook on information for administrators of the U.S. Department of Agriculture.
This article is maintained in files of the Agricultural Communications Program, University of Illinois > "International" section > "Rockwood newsletter" file., Author's newsletter to fellow editors and communicators associated with international agricultural research centers (IARCs)., Reader and author discuss challenges of preparing annual reports.
Barnard, Kathy (author) and Fedale, Scott (author)
Format:
Paper
Publication Date:
2007-06-16
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25930
Notes:
Presented at the 2007 ACE/NETC conference sponsored by the International Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE) and the National Extension Technology Conference (NETC) in Albuquerque, New Mexico on June 16-19, 2007. 46 pages.
Author describes these trends that involve communications programs in colleges of agriculture, extension and research programs: mission creep (to more PR), abandoning our roots (in pursuit of high rankings), communication decentralization, professional slippage (off the faculty ladder), administrative disconnect (with communications leaders), insufficient funding for strategic marketing of colleges, lack of increased communication with nonfarm audiences.
Rathbone, Robert B. (author / Director, Information Division, Agricultural Research Service, U.S. Department of Agriculture)
Format:
Correspondence
Publication Date:
1973-02-20
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 64 Document Number: D10739
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection. 3 pages.