Fett, John (author / Department of Agricultural Journalism, University of Wisconsin, Madison)
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08041
Notes:
James F. Evans Collection, In: The Information Age: what it means for extension and its constituents. Columbia, MO: Cooperative Extension Service, University of Missouri, 1994. (Proceedings of a North Central Region Extension workshop for marketing and management specialists, May 24-26, 1994, St. Louis, MO.) p. 23-34.
Copp, James H. (author), Rust, I.W. (author), and Dept. Sociology and Rural Sociology, University of Kentucky; Dept. Sociology and Rural Sociology, University of Kentucky
Format:
Journal / Research summary
Publication Date:
1962
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 4 Document Number: B00422
Russell, H.M. (author / Senior Scientific Services Officer, Department of Agriculture, Victoria, Australia) and Senior Scientific Services Officer, Department of Agriculture, Victoria, Australia
Format:
Journal article
Publication Date:
1976
Published:
Australia: Faculty of Agriculture and Forestry, University of Melbourne
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05495
cited reference, The training of farmers to act as "counsellors' to other farmers who may need assistance to cope with problems of change was proposed. The evidence of similar ventures would suggest that the idea of employing non-professional counsellors as paid opinion leaders was unlikely to achieve results in the matter of farmers' welfare, although some non-professional extension aides make important contributions as members of existing extension and welfare services.
9 pages., via online journal., This study assessed the effectiveness of extension communication methods used in disseminating information to farmers in Ogbomoso Agricultural zone of Oyo State. Multi-stage sampling procedure was used to select 120 respondents. Data were analysed using frequency, percentage, standard deviation, mean, median and mode statistics. The findings show that the extension communication methods used for farmers were farm visit (89.2%) and home visit (78.5%), contact farmers (73.3%) and method demonstration (51.7%). Contact farmers, farm visits and home visit were the most frequently used communication strategies by extension agencies while farm visit (x=1.57) was the most preferred extension method to receive information and technologies and respondents perceived the extension communication methods used to be moderately effective. The study recommends that extension officers should consider the use of communication methods preferred by the farmers to communicate information to them.
