Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08627
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C. Hal R. Taylor Collection., Summary of research report (Bulletin 22). Department of Agricultural Journalism, University of Wisconsin, Madison. 48 pages.
4 pages., via database, Much attention has been focused
on the relationship between advertising and food prices. Critics argue that
advertising food products only increases costs-costs that consumers
ultimately must pay. Others contend
that the advertising is quite beneficial
from an information perspective, particularly in light of its relatively small
cost.
Newspapers are one of the principal means of advertising by the food
industry, second only to television. In
1978, almost $1 billion was spent for
newspaper ads by firms in the food
marketing system (foodstores, food
manufacturers, and eating and drinking places). These ads are read by
three out of every four consumers.
Among all retailers, grocery stores
rank third in the volume of newspaper
advertising purchased; food manufacturers rank fifth among all manufacturers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22524
Notes:
Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Delivered to the Agricultural Editors' Association, Chicago, Illinois, May 16, 1922. 9 pages., Statement from C. W. Pugsley, Assistant Secretary, U.S. Department of Agriculture, related to reorganization of USDA publications for which he is responsible. Recommendations to USDA are from an Agricultural Editors' Association committee appointed a year earlier.
Copp, James H. (author), Sill, Maurice L. (author), Brown, Emory J. (author), and Pennsylvania State University, University Park, PA; Pennsylvania State University, University Park, PA; Pennsylvania State University, University Park, PA
Format:
Journal article abstract
Publication Date:
1958-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 4 Document Number: B00429
USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08962
Notes:
Page 22 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Summary of Extension Studies Publication 2, Missouri Agriculture College Extension, Columbia. 1933. 7 pages.
