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    Start Over Subject Term campaign planning Subject Term media selection

    21. Designing effective messages for microbial food safety hazards

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Powell, Doug (author), Mathiasen, Lisa (author), and Jacob, Casey (author)
    Format:
    Abstract
    Publication Date:
    2009-05-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29190
    Journal Title:
    Food Control
    Notes:
    Via Science Direct. 2 pages., Authors emphasize coordinated planning, based on understanding of audiences.

    23. Development and mass communication: effective use of the mass media in rural (or inner-city) development

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moemeka, Andrew A. (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25586
    Notes:
    Pages 133-160 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.

    24. Education campaign planning

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, James F. (author)
    Format:
    Research report
    Publication Date:
    1979
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10856
    Journal Title Details:
    210 pages
    Notes:
    Agricultural Communications, University of Illinois at Urbana-Champaign, 1979

    28. Guidelines : advertising and promotion of farm products

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dailey, Edward (author / Extension Economist, Purdue University, Lafayette, IN) and Extension Economist, Purdue University, Lafayette, IN
    Format:
    Report
    Publication Date:
    1964
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05436
    Notes:
    AgComm teaching, Evans, Lafayette, IN : Cooperative Extension Service, Purdue University, 1964. 113 p. (Extension Circular 530)

    30. Help: a European public health brand in the making?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hastings, Gerard (author), Freeman, Jo (author), Spackova, Renata (author), and Siguier, Pierre (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01363
    Notes:
    Pages 93-107 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.