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    5. Agricultural communicators' use of mobile devices and social media in the USA

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hawley, John L (author), Hall, Kelsey (author), and Chowdhury, Ataharul (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    USA: Australasia-Pacific Extension Network (APEN)
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11207
    Journal Title:
    Rural Extension and Innovation Systems Journal
    Journal Title Details:
    14(1) : 101-109
    Notes:
    The article reports findings of a media-use survey conducted among agricultural communicators attending a meeting of the National Association of Farm Broadcasting. A majority of respondents reported using a variety of social media for work, with smartphones being the most common device used. Among other recommendations, authors suggested that respondents should continue to use Facebook and Twitter to engage their stakeholder groups in conversations about agriculture. The survey identified stakeholder groups of the communicator respondents.

    8. Interaction with customers: the application of social media within the Austrian supply chain for food and beverages

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Meixner, Oliver (author), Haas, Rainer (author), Moosbrugger, Helmut (author), and Magdits, Philipp (author)
    Format:
    Journal Article
    Publication Date:
    2013
    Published:
    Austria
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D06518
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    4(1) : 26-37
    Notes:
    12 pages.

    10. New media, new influencers and implications for public relations

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gillin, Paul (author)
    Format:
    Research report
    Publication Date:
    2008
    Published:
    USA: SNCR Press, Society for New Communications Research.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30458
    Notes:
    Via Institute for Public Relations. Introduction, contents, executive summary and 2 food-related case studies. Total document 42 pages.