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    Start Over Subject Term attitudes Subject Term audience analysis Subject Term message content Subject Term research methods

    1. Conceptualizing U.S. food systems with simplifying models: findings from TalkBack Testing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aubrun, Axel (author), Brown, Andrew (author), Grady, Joseph (author), and W. K. Kellogg Foundation: Publications and Resources - Food Systems and Rural Development, Battle Creek, Michigan.
    Format:
    Report
    Publication Date:
    2006-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: C24506
    Notes:
    Prepared for the FrameWorks Institute by Cultural Logic LLC. 45 pages.

    2. Consumer attitude studies are helpful in planning communications, but use caution

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal
    Publication Date:
    1967-07
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21661
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    7 (4) : 1-5

    3. Using informant directed interviews to discover risk orientation: how formative evaluations based on interpretive analysis can improve persuasive safety campaigns

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Peterson, Tarla Rai (author), Witte, Kim (author), Enkerlin-Hoeflich, Ernesto (author), Espericueta, Lorina (author), Flora, Jason Todd (author), Florey, Nanci (author), Loughran, Tamara (author), and Stuart, Rebekah (author)
    Format:
    Journal article
    Publication Date:
    1994
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36399
    Journal Title:
    Journal of Applied Communication Research
    Journal Title Details:
    22 : 199-215

    4. Using theory to guide formative evaluation of "Who's afraid of franken-food?" Implications for health message design

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dillow, M.R. (author), Parrott, R.L. (author), and Silk, K.J. (author)
    Format:
    Journal article
    Publication Date:
    2003
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19846
    Journal Title:
    Communication Studies
    Journal Title Details:
    54(1) : 1-17