- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dillow, M.R. (author), Parrott, R.L. (author), and Silk, K.J. (author)
- Format:
- Journal article
- Publication Date:
- 2003
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19846
- Journal Title:
- Communication Studies
- Journal Title Details:
- 54(1) : 1-17
- Subject Term:
- attitudes, audience analysis, biotechnology, campaign planning, campaigns, communication planning, consumer attitudes, food, food safety, gender, message content, nutrition education, nutrition information, public attitude, research methods, genetic engineering, and race
