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    Start Over Subject Term appeals (message) Subject Term public relations

    1. "Biotechnology will feed the world" and other myths

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Charman, Karen (author)
    Format:
    Journal article
    Publication Date:
    1999-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10637
    Journal Title:
    PR Watch
    Journal Title Details:
    <6 (4): 3 pages>
    Notes:
    A publication of the Center for Media &amp; Democracy, public interest reporting on the PR/Public Affairs Industry

    5. A communicator's guide to mitigating the risk of greenwashing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barter, Angela (author)
    Format:
    Guide
    Publication Date:
    2016-05
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 83 Document Number: D10840
    Notes:
    Based on a presentation at the Global Alliance World PR Forum, Toronto, Canada, May 2016. 5 pages., Brief definition of greenwashing in the realm of environment, discussion of risks and dangers in the practice, and guidelines for communicators in developing their environmental communication methods.

    6. A lesson in meeting the competition head-first

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Dan (author)
    Format:
    Commentary
    Publication Date:
    2006-06-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24073
    Notes:
    From Meatingplace.com via Food Safety Network. 2 pages., Author suggests that the meat industry can learn lessons in marketing communication from the cotton industry.

    7. A pest-y PR problem

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Dan (author)
    Format:
    Commentary
    Publication Date:
    2014-12-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05746
    Notes:
    Online via Drovers CattleNetwork, Lenexa, Kansas. 4 pages., Examines limits of science-based justification of pesticide use.

    10. Battle lines: HSUS works to combine animals, politics and religion into campaign

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Blum, Martha (author)
    Format:
    Journal article
    Publication Date:
    2009-12-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29625
    Journal Title:
    Illinois AgriNews
    Journal Title Details:
    32(39) : A11
    Notes:
    Covering a speech about methods used by the Humane Society of the United States.