Fritz, Melanie (author), Schiefer, Gerhard (author), and Lehmann, Richard J. (author)
Format:
Paper
Publication Date:
2011-02
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00488
Notes:
Paper presented at the International European Forum on System Dynamics and Innovation in Food Networks, 2011 International European Forum, Innsbruck-Igls, Austria, February 14-18, 2011. 17 pages.
12 pages., Online via UI electronic subscription, Analysis of five cases of peak social media activity in the Dutch livestock sector. Findings indicated that social media hypes revolved around activism, scandals, and conflicts - each with characteristic patterns of activity, framing, interaction and media interplay. "Our results show the need to adopt a proactive and interactive approach that transcends the view of social media as a mere communication channel to respond in crisis situations."
International: Center for Food Integrity, Gladstone, Missouri.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11681
Notes:
3 pages., News release via online., News release covering a meeting panelist's remarks during a webinar about shifting sustainability priorities related to the food system.