Skip to search
Skip to main content
Skip to first result
Search
Search Results
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Anderson, Barb Baylor (author)
Format:
Journal article
Publication Date:
2003-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19071
Journal Title:
Agri Marketing
Journal Title Details:
41(10) : 34-39
Notes:
Features marketing communications strategy of the Ozark Mountain Pork Cooperative in Missouri to build their Heritage Acres brand.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Ind, Nicholas (author)
Format:
Book
Publication Date:
1993
Published:
UK: Kogan Page Limited, London, England
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29918
Notes:
223 pages., One of the featured campaigns (Chapter 13) involves the creation of Phileas Fogg to help establish a brand by British snack food marketer, Derwent Valley Foods.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Henderson, Lynn (author)
Format:
Journal article
Publication Date:
2010-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30609
Journal Title:
Agri Marketing
Journal Title Details:
48(8) : 22-24