"Ag Day," a syndicated 6-day-a-week half-hour newsmagazine for farmers attracts a fairly small audience, but has been popular with advertisers. Jeffrey Pence, president of Qualitron Media, said "Ag Day" revenues have quadrupled in 4 years."
Kroupa, E.A. (author), Walker, D.K. (author), and Dept of Agricultural Journalism, University of Wisconsin-Madison; Dept of Agricultural Journalism, University of Wisconsin-Madison
Format:
Report
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 10 Document Number: B01397
Notes:
AgComm Teaching. Eugene A. Kroupa Collection., Madison, WI: Wisconsin Experiment Station, University of Wisconsin-Madison, 10pp (Research Report R2625)
