Kerssenbrock, Patricia (author), Hartmann, Monika (author), and Hirsch, Stefan (author)
Format:
Poster
Publication Date:
2017-07-30
Published:
Germany
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: D09425
Notes:
Poster presented at the Agricultural and Applied Economics Association annual meeting, Chicago, Illinois, July 30-August 1,2017. 1 page, Evidence of value of in-house research and development efforts in terms of innovation success, along with focus of firms on customers and competitors as information sources.
International: Two Sides North America, Inc., Chicago, Illinois.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D11534
Notes:
16 pages., Online from publisher website., "This survey provides insight into how consumers around the globe view, prefer and trust paper and print, from reading for leisure or gaining information to news or marketing collateral." Findings based on a representative international survey of more than 10,700 consumers in 10 countries.
