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Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
News release
Publication Date:
2015-02-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05845
Notes:
Online from the National Children's Center for Rural and Agricultural Health and Safety, Marshfield, Wisconsin. 2 pages., Report of a national survey of agritourism operators
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Karmarkar, Uma R (author) and Bollinger, Bryan (author)
Format:
Journal article
Publication Date:
2015-07-01
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D06928
Journal Title:
Journal of Marketing
Journal Title Details:
79(4) : 1-15
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
van Gelder, Josephine (author)
Format:
Report
Publication Date:
2015-12
Published:
International: International Federation of Agricultural Journalists (IFAJ), Ormstown, Quebec, Canada
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06576
Notes:
23 pages, Experiences and perceptions shared by participants from throughout the world in the 2015 Master Class and Boot Camp of IFAJ.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Charlebois, Sylvain (author) and Van Acker, Rene (author)
Format:
Online journal article
Publication Date:
2015
Published:
Elsevier
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: D10864
Journal Title:
Public Relations Review
Journal Title Details:
42(1): 223-225
Notes:
3 pages., via online journal, This study is motivated by the importance of communication with societal stakeholders when food is involved. This case adopts an internal view of Monsanto's challenge of engaging with consumers and the broader public when discussing biotechnologies and specifically, genetically modified organisms (GMOs). Multiple interviews were conducted at Monsanto's world headquarters in St. Louis, Missouri, to understand the challenges within the organization in terms of their public persona and why and how they want to change it.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2015-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06161
Journal Title:
Agri Marketing
Journal Title Details:
53(4) : 30, 32, 34, 36, 38-39
Notes:
Annual report of activity by major U.S. advertising agencies that serve agricultural clients.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Faborode, H.F.B. (author) and Ajayi, A.O. (author)
Format:
Journal article
Publication Date:
2015
Published:
Nigeria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05826
Journal Title:
Journal of Agricultural and Food Information
Journal Title Details:
16 : 80-96
Notes:
Most of the technologies developed by research institutions were not known to the farmers, but remained with the researchers.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Serrano, Raul (author) and Acero, Isabel (author)
Format:
Journal article
Publication Date:
2015
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06580
Journal Title:
International Food and Agribusiness Management Review
Journal Title Details:
18(3) : 67-84
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Gamble, Chuck (author)
Format:
Journal article
Publication Date:
2015-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06384
Journal Title:
Agri Marketing
Journal Title Details:
53(6) : 58