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    2. Consumer perceptions of the U.S. agriculture industry before and after watching the film "Food, Inc."

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    6. Interaction with customers: the application of social media within the Austrian supply chain for food and beverages

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    8. Science communication and the rationality of public opinion formation

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    9. Sullivan Higdon and Sink issues new "Building Trust in What We Eat" white paper

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    10. Transparency for sustainability in the food chain: challenges and research needs

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